Moz AlternativesTop SEO Tools and other similar apps like Moz

Moz is described as 'Marketing analytics software for search, links, social, and brand, SEO audit • A vibrant online marketing community • Resources for learning inbound marketing' and is a SEO tool in the web browsers category. There are more than 100 alternatives to Moz for a variety of platforms, including Web-based, SaaS, Mac, Windows and Linux apps. The best Moz alternative is SimilarWeb, which is free. Other great apps like Moz are HubSpot, RankHacker.com, Screpy and Serpstat.

filter to find the best alternatives

Moz alternatives are mainly SEO Tools but may also be CRM Systems or Website Monitoring Tools.  Filter by these or use the filter bar below if you want a narrower list of alternatives or looking for a specific functionality of Moz.
Moz iconMoz
  40
  • ...

Marketing analytics software for search, links, social, and brand, SEO audit • A vibrant online marketing community • Resources for learning inbound marketing.

More about Moz
More about Moz
Moz alternatives page was last updated Sep 16, 2024
Copy a direct link to this comment to your clipboard
Alternatives
  1. SimilarWeb icon

    SimilarWeb

     132 likes
    Copy a direct link to this comment to your clipboard

    SimilarWeb is a global software development and data aggregation company specializing in web analytics and digital performance. It provides traffic insights for websites, supporting market research, competitive analysis, and business development.

    86 SimilarWeb alternatives

    License model

    • Freemium • Proprietary

    Application types

    Country of Origin

    • IL flagIsrael

    Platforms

    • Mac
    • Windows
    • Linux
    • Online
    • Google Chrome
    • Safari
    • Opera
    • Mozilla Firefox
    SimilarWeb screenshot 1

    SimilarWeb Features

    1.  Website Monitoring
    2.  Traffic Analysis
    3.  Multiple languages
    4.  Rank Tracking
    5.  Keyword rankings
    6.  Real-time traffic
    7.  Browser extension

    SimilarWeb VS Moz

     
    Comments about SimilarWeb as an Alternative to Moz
    DaniellaStrosin
    Negative •Oct 14, 2017
    1

    I found that slimiar web gives wrong data

    Moz Icon
    SimilarWeb icon

    • Some users think SimilarWeb is a great Moz alternative, some don't.

    • SimilarWeb is the most popular Web-based, Windows, Mac & Linux alternative to Moz.

    • SimilarWeb is the most popular free alternative to Moz.

    • SimilarWeb is Freemium and ProprietaryMoz is Paid and Proprietary
  2. HubSpot icon

    HubSpot

     106 likes
    Copy a direct link to this comment to your clipboard

    HubSpot centralizes tools for marketing automation, sales, service, and operations. Features include free CRM, AI content, and a drag-and-drop site builder, offering a comprehensive business solution that unifies customer data across teams and integrates with external apps.

    66 HubSpot alternatives

    License model

    • Freemium • Proprietary

    Application types

    Country of Origin

    • US flagUnited States

    Platforms

    • Online
    • Android
    • iPhone
    • Android Tablet
    • iPad
    Homepage

    HubSpot Features

    1.  Email tracking
    2.  Sales funnel
    3.  Multi-Channel Marketing
    4.  Extensible by Plugins/Extensions
    5.  Multiple Account support
    6.  AI-Powered
    7.  Publishing
    8.  Rich media
    9.  Contextual sales

    HubSpot VS Moz

     

    • Most users think HubSpot is a great Moz alternative.

    • HubSpot is the most popular Android, iPhone, iPad & Android Tablet alternative to Moz.

    • HubSpot is Freemium and ProprietaryMoz is Paid and Proprietary
  4. RankHacker.com icon

    RankHacker.com

     54 likes
    Copy a direct link to this comment to your clipboard

    The only keyword research tool that forecasts ROI & automates your content strategy. Rank Hacker reveals the exact SEO strategies that put your competition on page one & uses this data to build a content marketing plan that will outpace them!

    114 RankHacker.com alternatives

    License model

    Application type

    Country of Origin

    • US flagUnited States

    Platforms

    • Online
    Import a list of keywords or select from Rank Hacker's suggestions. We’ll take your current conversion data plus keywords you want to rank organically for and build your mission.

    RankHacker.com Features

    1.  Keyword Research
    2.  Content analysis
    3.  ROI Projections
    4.  Competitive Analysis
    5.  Content Discovery
    6.  SEO Audit
    7.  SEO Reports
    8.  Competitor Monitoring
    9.  Keyword-tool

    RankHacker.com VS Moz

     
    Comments about RankHacker.com as an Alternative to Moz
    richardkean
    Positive •May 4, 2017
    3

    Really helps you dial in what content you need to be looking at.

    coolseo
    Positive •Apr 5, 2018
    0

    It has everything we wanted.

    Moz Icon
    RankHacker.com icon

    • Almost everyone thinks RankHacker.com is a great Moz alternative.

    • RankHacker.com is the most popular commercial alternative to Moz.

    • RankHacker.com is Paid and ProprietaryMoz is also Paid and Proprietary
  5. Ad
    Screenshot
    Seobility icon
    Seobility

    Seobility allows you to quickly audit and review a website from an onsite SEO perspective. You will get valuable insights to improve your search engine optimization. It is free for small websites with up to 1.000 pages.

    https://www.seobility.net
    Learn More
  6. Screpy icon

    Screpy

     39 likes
    Copy a direct link to this comment to your clipboard

    Screpy is an AI-based web analysis tool that can analyze all pages of your websites in one dashboard and monitor them with your team. It's powered by Lighthouse and it also includes some different analysis tools (SEO, SERP, W3C, Uptime, etc).

    319 Screpy alternatives

    License model

    Application types

    Platforms

    • Online
    Overview

    Top Screpy Features

    1.  SEO Audit
    2.  Website Monitoring
    3.  Uptime Monitoring
    4.  Performance Monitoring
    5.  Keyword rankings
    6.  Serp-rank
    7.  W3C Monitoring
    8.  W3C Validator
    9.  Rank Tracking
    10.  Keyword-tool
    11.  Keyword Research
    12.  Keyword Monitoring

    Screpy VS Moz

     
  7. Serpstat icon

    Serpstat

     64 likes
    Copy a direct link to this comment to your clipboard

    Comprehensive platform offering over 50 SEO and SEM tools, including competitor insights, content strategy, keyword research, backlink tracking, and AI-powered content crafting and analysis for elevated rankings and robust marketing expansion.

    126 Serpstat alternatives

    License model

    Application types

    Platforms

    • Online
    • Google Chrome
    • Opera
    • Mozilla Firefox
    Serpstat screenshot 1

    Top Serpstat Features

    1.  SEO Audit
    2.  Content analysis
    3.  Keyword Research
    4.  Backlinks Analysis
    5.  Keyword-tool
    6.  Website Monitoring
    7.  No Coding Required
    8.  Content Discovery
    9.  Backlink checker
    10.  Browser extension
    11.  SEO Reports

    Serpstat VS Moz

     
    Comments about Serpstat as an Alternative to Moz
    Top Positive Comment
    Nishadha
    Sep 12, 2017
    0

    Has all the major functions provided by Moz. Keyword rank tracking, on site optimization tools, site audits and more

    Most Recent Comment
    Martha_Geller
    Positive •Apr 5, 2017
    0

    Serpstat has huge and clear databases, especially for the USA

    Ivybrown
    Positive •Mar 31, 2017
    0

    Serpstat is three times cheaper than Moz and Semrush. Moreover, it has the biggest US keyword db!

    Show more comments
    3 of 7 comments
    Moz Icon
    Serpstat icon

    • Most users think Serpstat is a great Moz alternative.

    • Serpstat is Paid and ProprietaryMoz is also Paid and Proprietary
  8. Semrush icon

    Semrush

     55 likes
    Copy a direct link to this comment to your clipboard

    Comprehensive digital marketing platform providing over 55 tools for SEO, PPC, SMM, and campaign management. Features include keyword research, backlink analysis, AI-driven content creation, SERP tracking, and competitor analysis. Ideal for agencies, streamlining processes and automating reporting.

    40 Semrush alternatives

    License model

    Application types

    Country of Origin

    • US flagUnited States

    Platforms

    • Online
    • Software as a Service (SaaS)
    Semrush screenshot 1

    Top Semrush Features

    1.  SEO Audit
    2.  Keyword Research
    3.  Website Audit
    4.  Social Media Analytics
    5.  Backlink checker
    6.  Backlinks Analysis
    7.  Website Monitoring
    8.  URL analysis
    9.  Competitive Analysis
    10.  Keyword-tool
    11.  Backlinks
    12.  Rank Tracking

    Semrush VS Moz

     
    Comments about Semrush as an Alternative to Moz
    JodieRobinsonvikas
    Positive •Oct 12, 2017
    3

    SEMrush gives best competitors analysis data

    Moz Icon
    Semrush icon

    • Semrush is the most popular SaaS alternative to Moz.

    • Semrush is Paid and ProprietaryMoz is also Paid and Proprietary
  10. ahrefs icon

    ahrefs

     50 likes
    Copy a direct link to this comment to your clipboard

    Ahrefs is a complete SEO toolset offering functionalities such as keyword research, link building, and website analysis. It provides free tools to improve SEO performance for both beginners and experts.

    41 ahrefs alternatives

    License model

    • Freemium • Proprietary

    Application types

    Country of Origin

    • GB flagUnited Kingdom

    Platforms

    • Online
    • Software as a Service (SaaS)
    ahrefs screenshot 1

    ahrefs Features

    1.  Ad-free
    2.  Backlinks Analysis
    3.  Rank Tracking
    4.  Competitor analysis
    5.  Keyword Research
    6.  Link Building

    ahrefs VS Moz

     
    Comments about ahrefs as an Alternative to Moz
    DaniellaStrosin
    Positive •Oct 14, 2017
    0

    Aherfs provides quantitative and qualitative data

    Moz Icon
    ahrefs icon

    • Almost everyone thinks ahrefs is a great Moz alternative.

    • ahrefs is Freemium and ProprietaryMoz is Paid and Proprietary
  11. SEO PowerSuite icon

    SEO PowerSuite

     45 likes
    Copy a direct link to this comment to your clipboard

    SEO PowerSuite is a set of 4 tools, Rank Tracker, WebSite Auditor, SEO SpyGlass, and Link Assistant, that help with all types of SEO activities, from keyword research to on-page optimization and link building.

    141 SEO PowerSuite alternatives

    License model

    • Freemium • Proprietary

    Application types

    Platforms

    • Mac
    • Windows
    • Linux
    SEO PowerSuite screenshot 1

    SEO PowerSuite Features

    1.  Website Monitoring
    2.  Keyword-tool
    3.  Backlinks Analysis
    4.  SEO Audit
    5.  Rank Tracking
    6.  Keyword Research
    7.  Volume analysis
    8.  Content analysis
    9.  Backlink-software

    SEO PowerSuite VS Moz

     
    Comments about SEO PowerSuite as an Alternative to Moz
    Guest
    Positive •Feb 22, 2018
    0

    cheaper, lots of features in the app

    Moz Icon
    SEO PowerSuite icon
    • SEO PowerSuite is Freemium and ProprietaryMoz is Paid and Proprietary
  12. ContentSwift icon

    ContentSwift

     3 likes
    Copy a direct link to this comment to your clipboard

    ContentSwift - Free content research / optimization tool for SEO. As an alternative for Surfer, Neuronwriter, Frase, etc..

    56 ContentSwift alternatives

    License model

    • Free • Open Source

    Platforms

    • Mac
    • Windows
    • Linux
    terms ideas

    ContentSwift VS Moz

     

    • ContentSwift is the most popular Open Source alternative to Moz.

    • ContentSwift is Free and Open SourceMoz is Paid and Proprietary
9 of 160 Moz alternatives