The Best Semrush AlternativesTop SEO & Website Audit Tools like Semrush
Semrush is described as 'Powerful suite with 55+ tools for SEO, PPC, and content management, offering keyword research, site audits, social media scheduling, and competitive analysis' and is a popular SEO tool in the business & commerce category. There are more than 25 alternatives to Semrush for a variety of platforms, including Web-based, SaaS, Google Chrome, Mac and Windows apps. The best Semrush alternative is Serpstat. It's not free, so if you're looking for a free alternative, you could try SimilarWeb or ahrefs. Other great apps like Semrush are Google Search Console, Moz, Mangools and SEO PowerSuite.
Comprehensive platform offering over 50 SEO and SEM tools, including competitor insights, content strategy, keyword research, backlink tracking, and AI-powered content crafting and analysis for elevated rankings and robust marketing expansion.
License model
- Paid • Proprietary
Application types
Country of Origin
Ukraine
Platforms
- Online
- Google Chrome
- Opera
- Mozilla Firefox
Top Serpstat Features
Comments about Serpstat as an Alternative to Semrush
Top Positive CommentMost Recent CommentSerpstat is a better priced version of Semrush
Martha_GellerThese tools are similar to each other, but SEMRush has much more databases, and Serpstat has less but with the better quality. Serpstat has some very useful and free tools; it has my favorite URL vs. URL tool and much more powerful rank, tracker Both are in my everyday use, but Serpstat is in my heart forever
- 84 SimilarWeb alternatives
SimilarWeb is a global software development and data aggregation company specializing in web analytics and digital performance. It provides traffic insights for websites, supporting market research, competitive analysis, and business development.
License model
- Freemium • Proprietary
Application types
Country of Origin
Israel
Platforms
- Mac
- Windows
- Linux
- Online
- Google Chrome
- Safari
- Opera
- Mozilla Firefox
SimilarWeb Features
- 47 ahrefs alternatives
Ahrefs is a complete SEO toolset offering functionalities such as keyword research, link building, and website analysis. It provides free tools to improve SEO performance for both beginners and experts.
License model
- Freemium • Proprietary
Application types
Country of Origin
United Kingdom
Platforms
- Online
- Software as a Service (SaaS)
ahrefs Features
- 35 Google Search Console alternatives
Google Search Console is a free service by Google that helps monitor, troubleshoot, and enhance a website's presence in Google Search results. It offers tools and reports for submitting sitemaps, receiving alerts, inspecting URLs, and understanding site performance.
License model
- Free • Proprietary
Application types
Country of Origin
United States
Platforms
- Online
Google Search Console Features
Comments about Google Search Console as an Alternative to Semrush
GarretJones136Google search console shows exact clicks on site!
Vehemence26We use GSC together with Semrush. If you're looking for basic SEO tooling then just using GSC is good.
Mangools offers a comprehensive suite of SEO tools, enabling keyword research, SERP and rank analysis, backlink tracking, and competitor authority assessment, optimizing your site's organic traffic gain while being easy to use with insightful metrics for locations worldwide.
License model
- Freemium • Proprietary
Application type
Country of Origin
Slovakia
EU
Platforms
- Online
Mangools Features
- 143 SEO PowerSuite alternatives
SEO PowerSuite is a set of 4 tools, Rank Tracker, WebSite Auditor, SEO SpyGlass, and Link Assistant, that help with all types of SEO activities, from keyword research to on-page optimization and link building.
License model
- Freemium • Proprietary
Application types
Country of Origin
Belarus
Platforms
- Mac
- Windows
- Linux
SEO PowerSuite Features
Screpy is an AI-based web analysis tool that can analyze all pages of your websites in one dashboard and monitor them with your team. It's powered by Lighthouse and it also includes some different analysis tools (SEO, SERP, W3C, Uptime, etc).
License model
- Paid • Proprietary
Application types
Platforms
- Online
Top Screpy Features
Comments about Screpy as an Alternative to Semrush
It's not a rival to SEMrush, but it's more than enough for startups.
- 88 Screaming Frog SEO Spider alternatives
The Screaming Frog SEO Spider is a small desktop program (PC or Mac) which crawls websites’ links, images, CSS, script and apps from an SEO perspective.
License model
- Paid • Proprietary
Application type
Country of Origin
United Kingdom
Platforms
- Mac
- Windows
- Linux
Screaming Frog SEO Spider Features
Both tools offer search analytics, rank tracking, backlink analysis, SEO audit. Both share a remarkable set of features. Here's a great comparison chart of prices and what you get under certain tariff plan of each tool - http://socialcompare.com/en/comparison/semrush-vs-serpstat-3ltgzluu