Google Analytics now makes the features that experts demand easy to use for everyone. Gain rich insights into your website traffic with Advanced Segmentation, Custom Reporting, Motion Charts, and more. Learn more about where your visitors come from and how they interact with your site. You'll get the information you need to write better ads, strengthen your marketing initiatives, and create higher-converting websites. Learn more about the benefits. Google Analytics is free to everyone, whether you are an advertiser, publisher, or site owner.



Supported Platforms

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Apps for Google Analytics

Google Analytics is also a platform with 12 apps listed on AlternativeTo. Browse all 12 apps for Google Analytics.

Links to official Google Analytics sites

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