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PrimoCRM icon

PrimoCRM

PrimoCRM is a CRM and email marketing plugin that runs inside a WordPress site. Contacts, campaigns and automations are stored in the site's own database, and there are no per-contact fees.

Dashboard with audience growth, send volume and engagement at a glance

Cost / License

  • Freemium (Pay once)
  • Open Source (GPL-2.0)

Application type

Platforms

  • Wordpress
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PrimoCRM information

  • Developed by

    BD flagPrimoCRM
  • Licensing

    Open Source (GPL-2.0) and Freemium product.
  • Pricing

    One time purchase (perpetual license) ranging between $79 and $399 + free version with limited functionality.
  • Alternatives

    19 alternatives listed
  • Badge

    Get an embeddable badge for PrimoCRM
  • Supported Languages

    • English
PrimoCRM was added to AlternativeTo by sirajus on and this page was last updated .

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What is PrimoCRM?

PrimoCRM is a CRM and email marketing plugin that runs inside a WordPress site. Contacts, campaigns and automations are stored in the site's own database, and there are no per-contact fees.

Features include unlimited contacts with lists, tags, custom fields and an activity timeline; one-off campaigns designed in the Gutenberg block editor with open and click tracking; multi-email drip sequences; a drag-and-drop automation canvas with If/Else branching and timed waits; opt-in forms; and an importer for FluentCRM and CSV with rollback.

Emails are sent from a background queue through the site's own SMTP server or provider. The core plugin is free and GPL-licensed on WordPress.org. A paid Pro add-on adds a visual email builder, A/B subject testing, WooCommerce abandoned cart recovery, premium SMTP providers, advanced reports, an AI action and agency white-label.