Mautic is marketing automation software (email, social, & more). Install on your own website or create a free hosted account.
The simple 3-step setup process takes less than 5 minutes and you'll be ready to reclaim control of your marketing.
FEATURES
Social Media Marketing
Engage your leads through powerful social media marketing. Listen to your target audience and interact directly with them on their social media platform.
Leads
Effortlessly track both anonymous and known leads. Mautic provides in-depth and detailed lead tracking including page views, time spent on site, and specific interests. Once you’ve begun tracking, you can nurture those leads with an array of powerful processes and Mautic makes it easy.
Campaigns
Flexible, easy-to-use campaign management and drip program creation. Build a campaign and define the actions and events your leads will follow. Automate the process of connecting with leads and nurturing them along the sales funnel.
Forms
Design valuable forms for your campaign to collect information, build lists, give content or market your next webinar with the highly customizable form builder.
Points
Keep track of your lead’s activity and define point systems based on different actions. These points will allow you to trigger events like the sending of an email based on registration for a webinar.
Reports
Use the data gathered from each of your campaigns to improve your marketing efforts. Detailed feedback of campaign reports let you improve and perfect your marketing.
Comments and Reviews
I have used mautic for the last few months and it has been serving me very well. I use it on a shared 2 core and 2 gig ram VPS on digital ocean and it works excellently with both amazon ses and sendgrid. Most people make mistakes during installation.You cannot possibly unleash the advanced features that mautic provides on a shared host, you will need a VPS for better results.I followed a guide on youtube by Dave "profitable tools" - (a very helpful youtube channel that gives solutions on SME marketting solutions).Along with his guidelines, his video is based on "mauteam" (mauteam is a mautic enthusiasts and power users blogpost who provide simplified guides on their blog for "non-tech" users). Below are the links for both the video and the blog.
Youtube profitable tools: https://www.youtube.com/watch?v=knkctzQ3LW4 Mauteam blog: https://mauteam.org/mautic/mautic-admins/securing-your-mautic-installation/
Conclusion: There are many marketting and automation tools out there but for a free and opensource software, mautic gives for free what you would have to pay thousands for.
cons: Installation may not be friendly for every user but with the solution i shared above, just anybody can follow the step to step guide in minutes.
[Edited by logincict, July 30]
Really great tool for email marketing. However, it breaks down a lot and you'll have to troubleshoot the file permissions.