Nudge App

The follow-through engine for founders who sell

Nudge is a lightweight customer-notes and follow-up app built for founder-led and small sales teams who want the discipline of a CRM without the bloat. Instead of pipelines, custom fields, and dashboards you'll never open, Nudge does one thing exceptionally well: it turns your meeting notes into a consolidated, dated action list so no deal slips through the cracks.

Paste a call transcript or connect the tools you already use — Granola, Google Meet's Gemini notetaker, Gmail, or Fireflies — and Nudge automatically builds a living page for every customer. It reads each conversation, extracts every commitment (yours and theirs) with a suggested due date and the supporting quote attached, and reconciles new notes against open items: closing what's done, updating what changed, and adding what's new. When it's time to follow up, Nudge drafts the email based on what you actually discussed, ready for you to review and send.

The result is a single task list across every account, sorted by urgency and organized by customer, so you always know who you owe, what you promised, and by when.

Nudge is a strong alternative to:

Traditional CRMs (Salesforce, HubSpot, Pipedrive) — for solo founders and small teams who find full CRMs too heavy, too much setup, and too much ongoing admin for a one-person sales motion. Spreadsheets and manual trackers — Nudge keeps notes and action items current automatically instead of relying on you to maintain them. Note-takers alone (Granola, Fireflies, Otter) — those tools capture the conversation; Nudge adds the follow-through layer that turns notes into tracked, dated next steps. Best for: Founders running their own sales, early-stage startups, consultants, and small teams who live in their meeting notes and need to stay on top of follow-ups — not forecast a pipeline.

Key features:

Auto-built customer pages — every note, commitment, and action in one place, no setup AI action extraction with suggested dates and source quotes Unified, urgency-sorted task list across all customers Ready-to-send follow-up email drafts Integrations with Granola, Google Meet, Gmail, and Fireflies

Not a CRM. Just the thing that closes deals.