Optimizely Alternatives

Optimizely is described as 'Optimize your conversion rate on websites and mobile apps in minutes by running an AB Test, Split Test or Multivariate Testing with Optimizely!' and is a A/B Testing tool in the business & commerce category. There are more than 50 alternatives to Optimizely, not only websites but also apps for a variety of platforms, including SaaS, Self-Hosted, Windows and Mac apps. The best Optimizely alternative is Synthetiq, which is free. Other great sites and apps similar to Optimizely are Keak, Spyglass360 , WatchThemLive and Smartlook.

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Alternatives list

  1. VWO icon
     9 likes

    Effortless A/B testing with VWO lets marketing pros modify website and landing pages without coding. It offers multivariate testing, behavioral targeting, heatmaps, usability testing, and more for total conversion rate optimization. Thousands of businesses globally rely on its intuitive functionalities.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
  2. Hotjar icon
     22 likes

    The fast & visual way to understand your users. Everything your team needs to uncover insights and make the right changes.

    121 Hotjar alternatives

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Online
     
  3. Inspectlet icon
     50 likes

    Gain insights with live session recordings, mouse movement capture, and heatmaps. Analyze visitor behavior with advanced filtering, funnel insights, and a tagging API. Compatible with AJAX and dynamic web apps, Inspectlet simplifies deployment without extra integration.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
     
  4. Lucky Orange icon
     21 likes

    Tracks website sessions in real time with analytics, visitor recordings, heatmaps, surveys, chat tools, and form analytics to visualize visitor behavior, reveal issues in conversion funnels, collect feedback, and assess the impact of optimizations.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
  5. CustomFit.ai automatically personalizes website content and enables no-code A/B testing to improve conversions without developer effort.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Google Chrome
    • Shopify
    • Online
    • Software as a Service (SaaS)
     
  6. Convert.com icon
     5 likes

    A/B testing and multivariate testing with seamless integration to Google Analytics.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
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  7. Adobe Target icon
     3 likes

    Find the individual in the haystack—and then delight them. A/B and multivariate testing. Personalization. AI-powered automation at scale. Get the whole optimization engine with Adobe Target and become the customer experience management expert.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
  8. Convertize icon
     2 likes

    Convertize is an A/B testing and Conversion Rate Optimization platform that lets you edit and test your website content easily.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
  9. VeuUX icon
     4 likes

    The easiest, most usable analytics and session recording tool.

    109 VeuUX alternatives

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Software as a Service (SaaS)
     
  10. A.I Driven Conversion Optimization to Murder Your Competition.

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Online
     
  11. Marketizator icon
     6 likes

    Marketizator is conceived to be a complete conversion rate optimization tool that allows marketers to run and implement several types of tests using a single account without needing IT support.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Mac
    • Windows
    • Self-Hosted
     
  12. GrowthBook icon
     4 likes

    Open Source Feature Flagging and A/B Testing.

    Cost / License

    • Freemium
    • Open Source

    Application type

    Platforms

    • Self-Hosted
    • Software as a Service (SaaS)
     
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