RudderStack is described as 'open-source, enterprise-ready platform for collecting, storing and routing customer event data to dozens of tools. It provides a powerful transformation framework to process your event data on the fly'. There are five alternatives to RudderStack for a variety of platforms, including Online / Web-based, SaaS, Mac, Windows and Linux. The best alternative is Google Tag Manager, which is free. Other great apps like RudderStack are Segment (Freemium), Tealium (Paid), mParticle (Paid) and Magic Pixel (Paid).
Digital marketing made (much) easier Want to focus on marketing instead of marketing technology? Google Tag Manager lets you add or update your website tags and mobile applications, easily and for free, whenever you want, without bugging the IT folks.
Segment is the analytics API you've always wanted. Instead of integrating with Google Analytics, Mixpanel, KISSmetrics, etc. individually, you integrate with a simple, clean API once and you can send your data to all of them.
mParticle helps marketers and product teams at companies like Venmo, Starwood, NBC Universal, Spotify, and Airbnb integrate and orchestrate customer data across their entire growth stack to create better customer experiences and win in key moments.
MagicPixel is a server-side tag management solution for web and mobile apps compliant with CCPA / GDPR / ITP/ ETP. Improve your site performance and better first-party data collection that works around Adblockers.