Amazon adds new AI-powered features for listing creation for sellers

Amazon has added a new AI-powered feature to its platform to simplify the listing creation process for sellers. The new tool allows sellers to generate Amazon listings by providing a URL from another site, which the AI feature uses to extract details and create a new listing on Amazon.

Initially introduced last year, the tool is now available in English for U.S. sellers and is part of Amazon's ongoing efforts to ease the process of replicating listings on Amazon without manual data entry.

Over 100,000 sellers have tested Amazon's AI tools for creating listings and ads. Amazon's data reveals that sellers accept the AI-generated suggestions 80% of the time, demonstrating the accuracy and effectiveness of these AI tools. Just over a month ago, the company also introduced Rufus, an AI shopping assistant for its mobile app as well.