Zoho Marketing Automation

Zoho Marketing Automation is an all-in-one marketing automation platform that helps businesses simplify and automate campaigns across multiple channels to generate higher lead-to-revenue conversions. Zoho Marketing Automation is trusted by 100K+ users worldwide who have said goodbye to manual tasks and embraced streamlined automation that drives results. With seamless integrations with other Zoho apps and third-party tools, Zoho Marketing Automation unifies data and marketing workflows effortlessly.

Build a multichannel customer journey: Oversee your complete marketing journey with Zoho Marketing Automation. It enables businesses to generate high-quality leads that convert into revenue by creating comprehensive marketing experiences that deliver personalized audience engagement across multiple channels including SMS, WhatsApp, social media, webpages, and offline channels.

Automate campaigns with a drag-and-drop builder: Build and automate end-to-end multichannel campaigns based on user behavior using Zoho Marketing Automation's drag-and-drop campaign builder. Create captivating campaigns, add contacts easily, and measure key metrics for optimization. Use workflows to assign lead scores based on behavior and automatically pass the best leads to your sales team.

Build and optimize your online presence with website analytics: Understand where visitors come from, set measurable goals, run experiments on pages, and make data-backed improvements to increase engagement and conversions.

Simplify your lead generation-to-revenue conversion journey: Strategize and execute the full lead cycle. Add leads manually or generate them from online sources, then engage them with personalized content based on preferences and behavior. Analyze touchpoints, assign lead scores, and segment leads using extensive computed fields. Identify top lead sources, invest wisely in the right channels, and prioritize marketing efforts for optimal results. Lead attribution models help analyze and optimize lead generation strategies effectively.

Plan and execute with Marketing Planner: Collaborate with your team to plan and execute campaigns easily using Marketing Planner. Set goals, allocate budgets, analyze performance, and measure ROI for each campaign. Detailed reports allow sharing of marketing efforts with management and focusing on top-performing campaigns for maximum impact.

Scale your ecommerce business: Connect your store, run promotions, and scale operations effortlessly. Create multichannel campaigns to drive traffic, automate follow-ups, and recover abandoned shopping carts with simple workflows. Leverage AI-driven product recommendations to boost repeat purchases and maximize revenue opportunities.

Your all-in-one marketing automation solution: Zoho Marketing Automation enables businesses to simplify their entire marketing journeys. Sign up today to provide your team with a comprehensive marketing solution.