Adobe Target AlternativesA/B Testing Tools and other similar apps like Adobe Target

Adobe Target is described as 'Find the individual in the haystack—and then delight them. A/B and multivariate testing. Personalization. AI-powered automation at scale. Get the whole optimization engine with Adobe Target and become the customer experience management expert' and is a A/B Testing tool in the business & commerce category. There are more than 25 alternatives to Adobe Target, not only websites but also apps for a variety of platforms, including SaaS, Windows, Self-Hosted and Mac apps. The best Adobe Target alternative is VWO. It's not free, so if you're looking for a free alternative, you could try GrowthBook or UseItBetter Triggers. Other great sites and apps similar to Adobe Target are Optimizely, CustomFit.Ai, Kameleoon and AB Tasty.

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Alternatives list

  1. VWO icon
     9 likes
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    Effortless A/B testing with VWO lets marketing pros modify website and landing pages without coding. It offers multivariate testing, behavioral targeting, heatmaps, usability testing, and more for total conversion rate optimization. Thousands of businesses globally rely on its intuitive functionalities.

    Cost / License

    • Subscription
    • Proprietary

    Application type

    Platforms

    • Online
     
    • VWO is the most popular Web-based alternative to Adobe Target.

    • VWO is the most popular commercial alternative to Adobe Target.

    • VWO is Paid and ProprietaryAdobe Target is also Paid and Proprietary
  2. Optimizely icon
     12 likes
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    Optimize your conversion rate on websites and mobile apps in minutes by running an AB Test, Split Test or Multivariate Testing with Optimizely!

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
     
  3. Copy a direct link to this comment to your clipboard

    CustomFit.ai automatically personalizes website content and enables no-code A/B testing to improve conversions without developer effort.

    14 CustomFit.Ai alternatives

    Cost / License

    • Subscription
    • Proprietary

    Application type

    Platforms

    • Google Chrome
    • Shopify
    • Online
    • Software as a Service (SaaS)
     
    • CustomFit.Ai is the most popular SaaS alternative to Adobe Target.

    • CustomFit.Ai is Paid and ProprietaryAdobe Target is also Paid and Proprietary
    • CustomFit.Ai is Lightweight and Privacy focusedAdobe Target is not according to our users
  4. Kameleoon icon
     7 likes
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    A/B testing and web personalization for marketers that uses machine learning for real time omnichannel optimization and conversion.

    Cost / License

    • Subscription
    • Proprietary

    Application type

    Platforms

    • Mac
    • Windows
    • Linux
    • Online
    • Android
    • iPhone
    • iPad
     
    • Kameleoon is the most popular Windows, Android, Mac, iPhone, Linux & iPad alternative to Adobe Target.

    • Kameleoon is Paid and ProprietaryAdobe Target is also Paid and Proprietary
  5. GrowthBook icon
     4 likes
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    Open Source Feature Flagging and A/B Testing.

    Cost / License

    • Freemium (Subscription)
    • Open Source

    Application type

    Platforms

    • Self-Hosted
    • Software as a Service (SaaS)
     
    • GrowthBook is the most popular Self-Hosted alternative to Adobe Target.

    • GrowthBook is the most popular Open Source & free alternative to Adobe Target.

    • GrowthBook is Freemium and Open SourceAdobe Target is Paid and Proprietary
  6. AB Tasty icon
     7 likes
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    AB Tasty helps marketers optimise their websites and increase conversion rates through A/B testing, personalisation and user engagement. Apply modifications to your website, read accurate results in real-time and improve the user experience.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
  7. Convert.com icon
     5 likes
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    A/B testing and multivariate testing with seamless integration to Google Analytics.

    Cost / License

    • Pay once
    • Proprietary

    Application type

    Platforms

    • Online
     
  8. Marketizator icon
     6 likes
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    Marketizator is conceived to be a complete conversion rate optimization tool that allows marketers to run and implement several types of tests using a single account without needing IT support.

    66 Marketizator alternatives

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Mac
    • Windows
    • Self-Hosted
     
  9. Geolify icon
     2 likes
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    Geolify allows you to easily create URL redirects for your website based on a visitor's geolocation as well as deliver images and content on your website based on the visitor's geolocation. No coding or IP to location database installs required.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
     
  10. Convertize icon
     2 likes
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    Convertize is an A/B testing and Conversion Rate Optimization platform that lets you edit and test your website content easily.

    Cost / License

    • Subscription
    • Proprietary

    Application type

    Platforms

    • Online
     
  11. maya.ai icon
     1 like
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    Maya.ai powered by Crayon Data is a personalization platform that works on behavioural science and helps you to understand your customer’s choices. This allows you to send them curated offers according to their taste which will eventually lead to an increase in sales.

    Cost / License

    • Subscription
    • Proprietary

    Platforms

    • Software as a Service (SaaS)
     
12 of 34 Adobe Target alternatives