Moz Alternatives

One of the most popular alternatives to Moz is SimilarWeb, which has a free version. Other popular alternatives are Semrush, ahrefs, HubSpot and Advanced Web Ranking. You're spoiled for choice with SEO Tools like Moz: we list more than 100 alternatives for the web, Windows, Mac, iPhone and Android.

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Alternatives
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Alternatives list

  1. Netkly icon

    Netkly

     Like

    Analyze any domain's backlink profile instantly. See who links to your competitors and find opportunities.

    Cost / License

    • Free
    • Proprietary

    Platforms

    • Online
    • NO flagNorway
    Netkly screenshot 1
    Good alternative?
     
  2. DomDetailer icon

    DomDetailer

     Like

    DomDetailer is a dedicated domain stats and backlink intelligence service that provides a clean, developer-friendly API as well as convenient online tools.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    • Software as a Service (SaaS)
    DomDetailer screenshot 1
    Good alternative?
     
  4. Branded Audits icon

    Branded Audits

     Like

    Branded Audits is a white-label website audit SaaS for marketing agencies. Generate 5-page branded PDF audit reports with your agency's logo and brand colors in 60 seconds. Designed for sales pitches and client onboarding, not technical SEO.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    • Software as a Service (SaaS)
    • US flagUnited States
    Branded Audits screenshot 1
    Good alternative?
     
  5. Ad
    Screenshot
    Rank Prompt icon
    Rank Prompt

    Rank Prompt helps brands track, measure, and improve their visibility in AI-generated answers like ChatGPT and Gemini.

    https://rankprompt.com
    Learn More
  6. CrawlGraph icon

    CrawlGraph

     Like

    Find referring domains and competitor backlink gaps using Common Crawl's open hyperlink graph.

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Online
    CrawlGraph homepage: free backlink lookup from Common Crawl.
    Good alternative?
     
  7. InQik icon

    InQik

     Like

    InQik is a fully managed Google Business Profile service for local businesses. Instead of giving business owners another tool to learn, InQik's team handles everything: profile optimization through a 25-point audit, regular Google Posts, professional review responses within...

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    • Software as a Service (SaaS)
    InQik local rank tracking with 49-point GPS heatmap grid. Each cell shows the exact Google Maps ranking position from that location. Green indicates top 3 results, yellow mid-range, red means the business is not visible in that area.
    Good alternative?
     
  9. ChatSEO icon

    ChatSEO

     Like

    ChatSEO helps website owners and marketers make better SEO decisions without being experts.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    ChatSEO screenshot 1
    Good alternative?
     
  10. CrawlTide icon

    CrawlTide

     Like

    SEO platform combining technical site audits, Google rank tracking, local map grids, competitor keyword and backlink analysis, AI visibility across ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews, citation-readiness checks, and Search Console content opportunities.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • US flagUnited States
    AI Answer Readiness check: grades how easily AI engines can pull a clean answer from a page.
    Good alternative?
     
  11. LocalSeen icon

    LocalSeen

     Like

    Monitors local business presence in ChatGPT, Claude, Gemini, and Google AI Overviews, scans real buyer queries, analyzes Google profile issues, review volume, citation gaps, offers competitor comparison, review monitoring, geo-grid data, and weekly reports.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • TR flagTürkiye
    AI visibility score across four engines
    Good alternative?
     
  12. MetricVault icon

    MetricVault

     Like

    Track your brand across ChatGPT, Gemini, Perplexity and Google AI Overviews - with full SEO audits, keyword research and content tools.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    Site Audit: full technical crawl with health score, critical issues, warnings and Core Web Vitals, exportable to PDF, Excel, CSV or JSON.
    Good alternative?
     
  13. SeLinkPro icon

    SeLinkPro

     Like

    SeLinkPro combines a full site technical SEO audit with automated backlink monitoring and domain metric analysis. The software helps fix technical site errors that block rankings and protects the backlinks driving your traffic. The platform includes multiple dedicated modules.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    SeLinkPro screenshot 1
    Good alternative?
     
  14. Astiva AI icon

    Astiva AI

     Like

    Astiva AI is the Competitive Intelligence platform for AI Search and Visibility. Track how 10 AI engines recommend your brand vs. competitors.

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Online
    • Software as a Service (SaaS)
    • IN flagIndia
    Astiva AI screenshot 1
    Good alternative?
     
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