Moz Alternatives

Moz is described as 'Offers tools for keyword research, site audits, backlink analysis, rank tracking, content optimization, technical audits, and local business SEO management' and is a SEO tool in the web browsers category. There are more than 100 alternatives to Moz for a variety of platforms, including Web-based, SaaS, Windows, Mac and iPhone apps. The best Moz alternative is SimilarWeb, which is free. Other great apps like Moz are Semrush, ahrefs, RankHacker.com and Serpstat.

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Alternatives list

  1. nqzai icon
     Like

    Nqzai is a platform that streamlines lead generation through personalized outreach and automated email campaigns. It enhances SEO, identifies backlink opportunities, and simplifies complex growth tasks into actionable requests.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
     
  2. GrapKit icon
     Like

    We Provide Free Online Tools.

    Cost / License

    • Free
    • Proprietary

    Platforms

    • Online
     
  3. RankRecon icon
     Like

    Free SERP analysis extension for Chrome and Firefox. Extracts 25+ data points from Google search results including content metrics, link profiles, and schema markup. Generates competitor reports and exports to Excel, CSV, JSON, or Markdown.

    Cost / License

    • Free
    • Proprietary

    Application type

    Platforms

    • Mozilla Firefox
    • Google Chrome
     
  4. Connects Google Search Console to AI for diagnostics, white-label reports and SEO prioritization for agencies and local businesses. Free 14-day trial, no credit card.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  5. AI analyzes search data nightly, providing weekly actionable SEO briefings that cover keywords, CTR, indexing, web vitals, content decay, traffic from AI answer engines, and real statistical A/B testing. Supports 64 reports across 16 categories with alerts.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  6. DevBox Tools offers free online utilities for everyday tasks — from developers and analysts to marketers and designers. No sign-up, no limits — just useful tools.

    Cost / License

    • Free
    • Proprietary

    Application types

    Platforms

    • Software as a Service (SaaS)
    • Online
     
  7. phpRank icon
     Like

    self-hosted, professional SEO reports and web tools software designed to help improve the content, quality, and performance of websites.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    • Laravel
    • PHP
     
  8. Keyword research made easy. No complicated dashboards or learning curves. Just enter a keyword and get actionable insights in seconds.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
  9. NOXEL SEO icon
     Like

    AI-powered SEO intelligence platform that audits websites, identifies issues, compares competitors, and provides actionable recommendations to improve search visibility.

    Cost / License

    • Freemium
    • Proprietary

    Application types

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  10. Cluo icon
     Like

    Tracks brand mentions and rankings daily across Google, AI Overviews, ChatGPT, Gemini, and Perplexity in one dashboard, features competitor tracking, visibility scoring, Search Console insights, supports SMBs and agencies, with global and monthly flexibility.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
  11. Prafero icon
     Like

    Prafero is an all-in-one website intelligence platform for auditing any site in one place. It analyzes SEO, performance, security, DNS, and tech stack signals, then turns them into clear insights so founders, marketers, developers, and agencies can make faster website decisions.

    Cost / License

    • Free
    • Proprietary

    Application type

    Platforms

    • Online
     
  12. Rank Higher on Google by Backlinks from Big Sites.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
     
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