Semrush Alternatives

Semrush is described as 'Powerful suite with 55+ tools for SEO, PPC, and content management, offering keyword research, site audits, social media scheduling, and competitive analysis' and is a popular SEO tool in the business & commerce category. There are more than 100 alternatives to Semrush for a variety of platforms, including Web-based, SaaS, Windows, Mac and Google Chrome apps. The best Semrush alternative is Serpstat. It's not free, so if you're looking for a free alternative, you could try SimilarWeb or ahrefs. Other great apps like Semrush are Google Search Console, Moz, SEO PowerSuite and Screpy.

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Alternatives list

  1. CrawlRhino SEO Crawler is an SEO spider tool and website crawler that scans websites to identify technical SEO issues, analyse site structure, and collect important on-page SEO data for optimisation.

    Cost / License

    • Freemium
    • Proprietary

    Application types

    Platforms

    • Windows
     
  2. GEO Checker is an AI search visibility and Generative Engine Optimization tool built around a browser extension workflow. It helps founders, SEO teams, content teams, marketers, and consultants see how a product appears inside real AI answers instead of guessing from normal...

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
     
  3. AEOVisor icon
     Like

    Track your brand's Share of Voice across AI engines, reveal citation sources, audit AI-readiness, and get prioritized fixes. AEOVisor shows where your brand appears in ChatGPT, Gemini, Perplexity & Claude and what to fix to rank higher in AI answers.

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Online
     
  4. Rocketito icon
     Like

    Rocketito is an AI SEO optimization platform that makes local businesses and SMBs visible inside ChatGPT, Claude, Perplexity, and Gemini. It audits how AI systems currently describe your business, identifies exactly why competitors get recommended over you, and delivers a...

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  5. Ayzeo icon
     Like

    Ayzeo is an AI-era website optimization & analysis platform built for businesses, webmasters, and digital marketers. Ayzeo helps websites maximize visibility not only in traditional search engines (SEO) but also in AI-powered systems (GEO – Generative Engine Optimization)...

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
  6. Surfeo icon
     Like

    Surfeo audits your website, runs prompts against 4 major LLMs, calculates a visibility score, and generates actionable recommendations so AI engines recommend your business.

    Cost / License

    • Freemium
    • Proprietary

    Application types

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  7. DevBox Tools offers free online utilities for everyday tasks — from developers and analysts to marketers and designers. No sign-up, no limits — just useful tools.

    Cost / License

    • Free
    • Proprietary

    Application types

    Platforms

    • Software as a Service (SaaS)
    • Online
     
  8. ChatSEO icon
     Like

    ChatSEO helps website owners and marketers make better SEO decisions without being experts.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
     
  9. Amadora.ai is an AI search optimization platform that helps agencies and marketers track, analyze, and optimize brand visibility within AI search engines. We provide the data and specific action plans needed to dominate visibility across ChatGPT, Perplexity, and Google AI Overviews.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
     
  10. RankPeak icon
     Like

    Platform automates keyword research, semantic optimization, and daily rank tracking, with real-time SERP data and competitor analysis for global and local SEO, providing agencies and teams with actionable insights and a cost-effective solution for evolving search demands.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  11. SeLinkPro icon
     Like

    SeLinkPro combines a full site technical SEO audit with automated backlink monitoring and domain metric analysis. The software helps fix technical site errors that block rankings and protects the backlinks driving your traffic. The platform includes multiple dedicated modules.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  12. Orbator icon
     Like

    Orbator solves the core problem of AI-powered product discovery: your target customers are asking ChatGPT, Claude, Gemini, Perplexity, and Grok for recommendations, but your product may not be in those answers.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
     
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