Semrush AlternativesOnly Free apps categorised as SEO Tools

The best free SEO alternative to Semrush is SimilarWeb. If that doesn't suit you, our users have ranked more than 100 alternatives to Semrush and loads of them are free SEO Tools so hopefully you can find a suitable replacement. Other interesting free SEO Tool alternatives to Semrush are ahrefs, Google Search Console, SEO PowerSuite and Mangools.

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Semrush alternatives are mainly SEO Tools, but if you're looking for Website Monitoring Tools or Website Audit Tools you can filter on that. Other popular filters include Open Source, Free and Free + SEO. You can also filter by region, for example EU-based alternatives if you prefer software developed in the European Union. These are just examples - use the filter bar below to find more specific alternatives to Semrush.
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Alternatives list

  1. SimilarWeb icon
     141 likes

    SimilarWeb is a global software development and data aggregation company specializing in web analytics and digital performance. It provides traffic insights for websites, supporting market research, competitive analysis, and business development.

    121 SimilarWeb alternatives

    Cost / License

    • Freemium
    • Proprietary

    Application types

    Platforms

    • Mac
    • Windows
    • Linux
    • Online
    • Google Chrome
    • Safari
    • Opera
    • Mozilla Firefox
     
  2. ahrefs icon
     59 likes

    Ahrefs is a complete SEO toolset offering functionalities such as keyword research, link building, and website analysis. It provides free tools to improve SEO performance for both beginners and experts.

    139 ahrefs alternatives

    Cost / License

    • Freemium
    • Proprietary

    Application types

    Platforms

    • Online
    • Software as a Service (SaaS)
     
  3. Google Search Console is a free service by Google that helps monitor, troubleshoot, and enhance a website's presence in Google Search results. It offers tools and reports for submitting sitemaps, receiving alerts, inspecting URLs, and understanding site performance.

    Cost / License

    • Free
    • Proprietary

    Application types

    Platforms

    • Online
     
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    2
  4. SEO PowerSuite icon
     47 likes

    Features four integrated cross-platform desktop tools for keyword research and ranking, on-page site audits, backlink analysis, and link building. Offers automated SEO checks, multi-language support, custom reports, and competitor analysis for improved website optimization.

    177 SEO PowerSuite alternatives

    Cost / License

    • Freemium
    • Proprietary

    Application types

    Platforms

    • Mac
    • Windows
    • Linux
     
  5. Mangools icon
     19 likes

    Mangools offers a comprehensive suite of SEO tools, enabling keyword research, SERP and rank analysis, backlink tracking, and competitor authority assessment, optimizing your site's organic traffic gain while being easy to use with insightful metrics for locations worldwide.

    66 Mangools alternatives

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
     
  6. Google Keyword Planner is a free tool on Google Ads for keyword research. It reveals search terms used on Google, their frequency, and potential advertising costs. The tool is mainly used for pay-per-click (PPC) keyword research but can also be used for search engine...

    Cost / License

    • Free
    • Proprietary

    Application type

    Platforms

    • Online
     
  7. SpyGPT lets you search through 250M responses that ChatGPT gives to the most frequently asked questions. So, you can see how it’s talking about you behind your back

    Cost / License

    • Free
    • Proprietary

    Application type

    Platforms

    • Online
     
  8. Keyword Cluster is a Chrome extension built for SEO professionals, marketers, and content creators. It helps users discover keyword clusters, long-tail keywords, and search intent insights directly inside search engines.

    Cost / License

    • Free
    • Proprietary

    Application type

    Platforms

    • Google Chrome
     
  9. Marketing Miner icon
     35 likes

    Data mining tool for SEO specialists and marketers. Marketing Miner is a tool for automated extraction of data that is important for online marketing of web projects. It consists of miners that provide data extracting based on user`s input dataset.

    103 Marketing Miner alternatives

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
     
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    2
  10. SEO Tracer icon
     2 likes

    Boost your site's SEO with SEO Tracer! Crawl fast, find broken links, analyze meta tags, and optimize. Free, private and secure.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Mac
     
  11. Climb rankings, grow your reputation, and stand out in local search results with BrightLocal - the only all-in-one local marketing platform.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Software as a Service (SaaS)
     
  12. Majestic SEO icon
     18 likes

    Link intelligence tools for SEO and Internet PR and Marketing. Site Explorer shows inbound link and site summary data.

    86 Majestic SEO alternatives

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
     
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