A score tells you what happened. A conversation tells you why.
ScoreStory is a do-it-yourself research platform for customer and employee feedback. Instead of a long questionnaire, every participant gets one score question (NPS, CSAT, Customer Effort Score, eNPS or your own scale) followed by a short conversation with an AI interviewer. The interviewer asks about the reasons behind the score and for concrete examples, in the tone of voice you choose. Participants type or speak their answers, in English, Dutch, German, French, Spanish, Italian, Polish or Portuguese.
Setting up a survey is a chat: describe what you want to learn and the AI writes the survey, themes and invitation. Invite by e-mail, open link with QR code, website popup, CSV or API.
Results update with every conversation. Each answer is linked to your themes and labelled positive, neutral, negative or mixed. A written conclusion summarises what stands out, and you can ask your results questions in plain language. Filter by team, location or any property, follow trends over time and alert the right manager to a low score.
Built for feedback people only give when it is safe: truly anonymous surveys, retention per survey and a data processing agreement in the app. ScoreStory is hosted in the Netherlands. Each organisation chooses its AI model: Mistral keeps everything in the EU, Claude (Anthropic) runs in the United States.
Free for 10 participants. Paid plans from €50 per month.
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