Nevent

Nevent is the marketing platform and CRM built specifically for live-event promoters — festivals, concerts, clubs and venues. Instead of stitching together an email tool, an SMS provider, an ads manager and a spreadsheet, promoters run their entire audience marketing from a single platform purpose-built for how live events actually sell.

At its core, Nevent unifies multichannel campaigns (email, SMS, WhatsApp and push) with behavior-based segmentation that understands ticket purchases, engagement and recency — not just generic contact lists. Its Nevent Score automatically classifies your audience by temperature (hot, warm, cold) so you always know who to re-engage and who's ready to buy.

Where most tools stop at opens and clicks, Nevent closes the loop with revenue attribution: a configurable time-decay model that ties real ticket sales back to the campaigns and channels that drove them, so you can see the actual return of every send and every ad.

The platform also covers paid media (Meta, Google and TikTok Ads), per-user tracking links and short URLs, deliverability tooling (domain warm-up, throttling, suppression management), and real-time analytics dashboards. A multi-tenant architecture makes it ideal for agencies and operators managing multiple venues or brands.

Nevent is also AI-native: through its official MCP server, teams can query their CRM in plain language directly from Claude or ChatGPT, and integrate everything via a REST API.