Google Optimize AlternativesA/B Testing Tools & Web Analytics Services like Google Optimize

Google Optimize is described as 'Discover the most engaging customer experiences with Google Optimize. Test different variations of your website and then tailor it to deliver a personalized experience that works best for each customer and for your business' and is a A/B Testing tool in the web browsers category. There are more than 25 alternatives to Google Optimize, not only websites but also apps for a variety of platforms, including SaaS, Windows, Mac and Self-Hosted apps. The best Google Optimize alternative is PostHog, which is both free and Open Source. Other great sites and apps similar to Google Optimize are Unbounce, LaunchDarkly, ConfigCat and VWO.

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Alternatives list

  1. PostHog icon

    PostHog

     7 likes
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    PostHog provides open-source product analytics, built for developers. Automate the collection of every event on your website or app, with no need to send data to 3rd parties. With just 1 click you can deploy on your own infrastructure, having full API/SQL access to the...

    59 PostHog alternatives

    Cost / License

    • Freemium (Subscription)
    • Open Source

    Application type

    Platforms

    • Online
    • Self-Hosted
    PostHog screenshot 1
     

    • PostHog is the most popular Web-based & Self-Hosted alternative to Google Optimize.

    • PostHog is the most popular Open Source & free alternative to Google Optimize.

    • PostHog is Freemium and Open SourceGoogle Optimize is Freemium and Proprietary
  2. Unbounce icon

    Unbounce

     8 likes
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    Unbounce lets marketers build, publish and test landing pages without IT or software. A/B testing and lead gen make it a powerful marketing tool.

    Cost / License

    • Subscription
    • Proprietary

    Application types

    Platforms

    • Online
    Unbounce screenshot 1
    Promotion 😀

    Get a 20% discount on Unbounce with AlternativeTo

     

    • Unbounce is the most popular commercial alternative to Google Optimize.

    • Unbounce is Paid and ProprietaryGoogle Optimize is Freemium and Proprietary
    • Unbounce is CustomizableGoogle Optimize is not according to our users
  4. LaunchDarkly icon

    LaunchDarkly

     5 likes
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    LaunchDarkly empowers all teams to deliver and control software - Deploy features whenever you want, release to users when you’re ready.

    Cost / License

    • Subscription
    • Proprietary

    Platforms

    • Online
    LaunchDarkly screenshot 1
     
  5. Ad
    Screenshot
    Unbounce icon
    Unbounce

    Get a 20% discount on Unbounce with AlternativeTo

    Unbounce lets marketers build, publish and test landing pages without IT or software. A/B testing and lead gen make it a powerful marketing tool.

    https://unbounce.com
    Learn More
  6. ConfigCat icon

    ConfigCat

     24 likes
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    ConfigCat.com lets you launch new features and change your software configuration remotely without actually (re)deploying code. ConfigCat SDKs enable easy integration with any web, mobile or backend applications.

    Cost / License

    • Free
    • Proprietary

    Platforms

    • Mac
    • Windows
    • Online
    • Android
    • iPhone
    • iPad
    • Python
    • React
    • JavaScript
    • AngularJS
    • PHP
    • Go (Programming Language)
    • Java
    • Node.JS
    ConfigCat screenshot 1
     

    • ConfigCat is the most popular Windows, Android, Mac, iPhone & iPad alternative to Google Optimize.

    • ConfigCat is Free and ProprietaryGoogle Optimize is Freemium and Proprietary
  7. VWO icon

    VWO

     9 likes
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    Effortless A/B testing with VWO lets marketing pros modify website and landing pages without coding. It offers multivariate testing, behavioral targeting, heatmaps, usability testing, and more for total conversion rate optimization. Thousands of businesses globally rely on its intuitive functionalities.

    Cost / License

    • Subscription
    • Proprietary

    Application type

    Platforms

    • Online
    VWO screenshot 1
     
  8. Optimizely icon

    Optimizely

     12 likes
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    Optimize your conversion rate on websites and mobile apps in minutes by running an AB Test, Split Test or Multivariate Testing with Optimizely!

    Cost / License

    • Paid
    • Proprietary

    Application types

    Platforms

    • Online
     
  10. Kameleoon icon

    Kameleoon

     7 likes
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    A/B testing and web personalization for marketers that uses machine learning for real time omnichannel optimization and conversion.

    Cost / License

    • Subscription
    • Proprietary

    Application type

    Platforms

    • Mac
    • Windows
    • Linux
    • Online
    • Android
    • iPhone
    • iPad
     

    • Kameleoon is the most popular Linux alternative to Google Optimize.

    • Kameleoon is Paid and ProprietaryGoogle Optimize is Freemium and Proprietary
  11. Adobe Target icon

    Adobe Target

     3 likes
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    Find the individual in the haystack—and then delight them. A/B and multivariate testing. Personalization. AI-powered automation at scale. Get the whole optimization engine with Adobe Target and become the customer experience management expert.

    Cost / License

    • Pay once
    • Proprietary

    Application type

    Platforms

    • Online
     
  12. GrowthBook icon

    GrowthBook

     4 likes
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    Open Source Feature Flagging and A/B Testing.

    Cost / License

    • Freemium (Subscription)
    • Open Source

    Application type

    Platforms

    • Self-Hosted
    • Software as a Service (SaaS)
    List of feature flags with per-environment toggles
     

    • GrowthBook is the most popular SaaS alternative to Google Optimize.

    • GrowthBook is Freemium and Open SourceGoogle Optimize is Freemium and Proprietary
  13. AB Tasty icon

    AB Tasty

     7 likes
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    AB Tasty helps marketers optimise their websites and increase conversion rates through A/B testing, personalisation and user engagement. Apply modifications to your website, read accurate results in real-time and improve the user experience.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    AB Tasty screenshot 1
     
  14. Convert.com icon

    Convert.com

     5 likes
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    A/B testing and multivariate testing with seamless integration to Google Analytics.

    Cost / License

    • Pay once
    • Proprietary

    Application type

    Platforms

    • Online
    Part of the Dashboard
     
  15. Marketizator icon

    Marketizator

     6 likes
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    Marketizator is conceived to be a complete conversion rate optimization tool that allows marketers to run and implement several types of tests using a single account without needing IT support.

    66 Marketizator alternatives

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Mac
    • Windows
    • Self-Hosted
    Marketizator - the 3 in 1 conversion tool
     
12 of 37 Google Optimize alternatives