Brandwatch is described as 'Social media monitoring company with its headquarters in Brighton, England, and additional offices in Stuttgart, Berlin and New York. The company offers a subscription-based app that allows users to track social media conversations about brands/products or any' and is a social media management tool in the business & commerce category. There are more than 50 alternatives to Brandwatch, not only websites but also apps for a variety of platforms, including SaaS, iPhone, Android and Windows apps. The best Brandwatch alternative is Hootsuite. It's not free, so if you're looking for a free alternative, you could try Synthetiq or InsightScout. Other great sites and apps similar to Brandwatch are dima, Zoho Social, Brand24 and Syften.
Hootsuite is more brand management, social media posting, analytics is not the main goal of it.