Ads Transparency Spotlight
View Companies and Criteria Used to Serve Ads on Chrome
- Free • Proprietary
- Online
- Google Chrome
...
Our new Ads Transparency Spotlight (Alpha) extension for Chrome is part of our ongoing initiative to give people more visibility into the data used to personalize ads and more control over that data.
At the time of this alpha release (July 2020), it only shows information about those ads purchased through Google Ads that have implemented the Ad Disclosure Schema (https://github.com/Ads-Transparency-Spotlight/documentation/blob/main/implement.md). As others implement this schema, these ads will also appear in the extension. Over time, we hope the industry will incorporate the Ad Disclosure Schema into their ads. Learn more (https://services.google.com/fh/files/misc/ads_transparency_spotlight_overview.pdf)
The extension includes the criteria used to show these ads, the ad tech companies helping to display these ads, and the ad platform companies serving these ads on a web page. It also lists all companies and services with a presence on the page (for example, content delivery networks or analytics providers). We are currently exploring other controls for users.
Our initial goal is to provide a tool for transparency into the criteria being used to show ads. Your feedback on this early version will help us shape the future versions of the extension.
Our ultimate goal is to support a more transparent ad ecosystem globally.
We hope you’ll try the extension and give us feedback so that we can continue to improve it.
Features:
• View detailed information about the ads on a web page
• View a list of ad providers responsible for delivering ads to the page
• View all companies and services that have a presence on the page (for example, content delivery networks or analytics providers), regardless of who has implemented the schema.
• View the reasons why ads are shown on a page
At the time of this alpha release (July 2020), it only shows information about those ads purchased through Google Ads that have implemented the Ad Disclosure Schema (https://github.com/Ads-Transparency-Spotlight/documentation/blob/main/implement.md). As others implement this schema, these ads will also appear in the extension. Over time, we hope the industry will incorporate the Ad Disclosure Schema into their ads. Learn more (https://services.google.com/fh/files/misc/ads_transparency_spotlight_overview.pdf)
The extension includes the criteria used to show these ads, the ad tech companies helping to display these ads, and the ad platform companies serving these ads on a web page. It also lists all companies and services with a presence on the page (for example, content delivery networks or analytics providers). We are currently exploring other controls for users.
Our initial goal is to provide a tool for transparency into the criteria being used to show ads. Your feedback on this early version will help us shape the future versions of the extension.
Our ultimate goal is to support a more transparent ad ecosystem globally.
We hope you’ll try the extension and give us feedback so that we can continue to improve it.
Features:
• View detailed information about the ads on a web page
• View a list of ad providers responsible for delivering ads to the page
• View all companies and services that have a presence on the page (for example, content delivery networks or analytics providers), regardless of who has implemented the schema.
• View the reasons why ads are shown on a page
Show full description ▾
Ads Transparency Spotlight
Summary and Relevance
Our users have written 0 comments and reviews about Ads Transparency Spotlight, and it has gotten 1 likes
- Developed by Google
- Proprietary and Free product.
- 20 alternatives listed
Popular alternatives
View allAds Transparency Spotlight was added to AlternativeTo by IanDorfman on Aug 4, 2020 and this page was last updated Aug 4, 2020.
Features Vote on or suggest new features
This app doesn't have any features at the moment.Comments and Reviews Post a comment / review all • positive • negative relevance • date
No comments or reviews, maybe you want to be first?Category
Business & CommerceTags
- Ads
- Advertising
Recent user activities on Ads Transparency Spotlight
- POX added Ads Transparency Spotlight as alternative(s) to OptMeowt29 days ago
- POX added Ads Transparency Spotlight as alternative(s) to Big Tech Detectiveabout 2 months ago
- daggupatithulasiram added Ads Transparency Spotlight as alternative(s) to TechsFound3 months ago