AdEx Network is a new-generation solution aiming to address and correct some of the most prominent inefficiencies of the online advertising industry: user privacy misuse, ad fraud, lack of transparency in reporting, etc.
AdEx is trust-minimized solution for digital advertising that reduces ad fraud, improves ad budgets and protects user privacy.
The AdEx platform is built on the Ethereum blockchain to connect publishers and advertisers without intermediaries on a decentralized ad exchange. We introduce real-time reporting for both parties and enable payments per impression with no withdrawal threshold for publishers.
Moreover, AdEx Network is built with full respect towards end users’ data - we don’t store any.