Deezer launches cross-platform playlist sharing with automatic song matching

Deezer has introduced a universal sharing feature that enables users to share music with friends, regardless of what music streaming service they use. This update aims to break down barriers between users on different platforms by allowing cross-platform sharing of playlists.

When a playlist is shared from Deezer, the platform creates a link that can be opened on multiple other streaming services. Automatic song recognition technology ensures that each track in the playlist is matched to its equivalent on the recipient's service, whether it's Spotify, TIDAL, or Apple Music. This technology redirects users to the correct version of each song, creating a seamless listening experience.

According to Deezer, playlists are the second most shared content after individual songs on the platform. While this feature addresses a frequently requested capability, it also supports the growing social aspect of music consumption. By focusing on interoperability, Deezer responds to a longstanding challenge for music fans who wish to connect and share, regardless of which service they or their friends use.