Windows 10 is pushing recommendations for the new Microsoft Edge on Firefox and IE users

Written 4 months ago by IanDorfman

Microsoft is relying on its full ownership and control of its flagship Windows 10 operating system in order to advertise its newly Chromium-based Microsoft Edge for users of Small Mozilla Firefox iconMozilla Firefox and its own antiquated Small Internet Explorer iconInternet Explorer.

Small Windows 10 iconWindows 10 now displays a recommendation in the start menu to switch to Small Microsoft Edge iconMicrosoft Edge when the operating system detects that Firefox is set as the default browser. A similar behavior occurs when you search for Internet Explorer in the start menu.

The new version of Edge is a major improvement from a compatibility and speed standpoint due to now being built using Small Chromium iconChromium, the same technology that powers Small Google Chrome iconGoogle Chrome. That being said, advertising in this manner does bring about some of the more hostile monopolization that Microsoft had utilized for Internet Explorer in the days before Small Windows 2000 iconWindows 2000. That said, it is a better alternative to stalling the installation of other browsers to promote Edge, which was attempted in a Windows Insider build back in 2018.

Further coverage:
Reddit r/Windows10
BleepingComputer.com