Apps tagged with 'attribution-modeling'

All apps in Apps tagged with 'attribution-modeling' category. Use the filters below to narrow down your search. 
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  1. mbuzz icon

    mbuzz

     Like

    Every attribution tool runs a model and hides it. mbuzz runs 8, shows the math, and lets you write your own. Developer-first.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    Per-channel ROAS, blended ROAS, MER, and new-customer cost — measured against attributed revenue, not what each ad platform claims for itself.
    Conversion overview with multi-channel data — average 2.8 channels and 4.2 days per conversion. Last-click would credit one touchpoint and miss the other 2.8.
    Conversions by channel and type — purchase, signup, trial — each weighted by the attribution model you chose, not the platform's.
    +2
    The Attribution DSL — your model as code. Nested time windows, custom decay curves, segment logic. Fork any of the 8 built-ins or write from scratch.
    51 alternatives