

Smaply
Smaply is the leading platform for journey management, empowering teams to design, manage, and scale customer journeys across organizations.
Cost / License
- Subscription
- Proprietary
Platforms
- Online
- Software as a Service (SaaS)
Features
- Customer Journey Mapping
Tags
- personas
- journey-management
- customer-experience
Smaply information
What is Smaply?
Built for those who put customers at the heart of their operations, Smaply offers robust tools to visualize journey maps and personas, enabling clear alignment and shared understanding across departments.
Getting started has never been easier – no more fear of the blank page! With Smaply AI you can create a journey map in minutes, while still being 100% in control every step of the way.
With Smaply’s journey management functionality, you can create structured journey hierarchies, maintain consistency across touchpoints, and manage journeys as dynamic, living assets. The platform supports centralized governance while offering flexibility, making it ideal for scaling CX initiatives in complex organizations.
One of Smaply’s key strengths is its rich ecosystem of integrations. Whether you’re connecting to analytics platforms like Google Analytics or collaboration tools such as Miro, Jira, and Microsoft 365, Smaply ensures your journey maps are deeply integrated with your existing tech stack. This allows you to synchronize insights, automate updates, and maintain a single source of truth across your CX efforts.
Smaply helps you break down silos, drive collaboration, and create experiences that truly resonate – because better experiences begin with better journey management.







