Semrush Alternatives

Apps similar to Semrush include SimilarWeb, which has a free version. Other options are ahrefs, Serpstat, Moz and SEO PowerSuite. SEO Tools like Semrush are a crowded field, with more than 100 alternatives for the web, Windows, Mac, Linux and Android.

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Alternatives
Semrush alternatives page was last updated

Alternatives list

  1. VisibleInAI icon
     1 like

    See how AI recommends your brand and rank #1 in ChatGPT, Perplexity, and Google AI.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    Good alternative?
     
  2. Ubersuggest icon
     4 likes

    Do you want more data on a keyword? Whether it is for SEO or PPC, you’ll get an overview on everything. From volume, to seasonality, to cost per click data, Ubersuggest keyword tool will show you everything for free.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    Good alternative?
     
  3. Scaletrics icon
     8 likes

    SaaS PPC optimization platform blending computational algorithms with human expertise for ad campaign management, including real-time analytics, workflow tools, support for A/B testing, customizable strategies, and transparent reporting for agencies and advertisers.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    Good alternative?
     
  4. Loudmink icon
     1 like

    AI Search Visibility Platform for Marketing Teams that tracks whether AI search engines like ChatGPT, Gemini, and Claude recommend your brand, shows you why they don't, and helps you fix it.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    Good alternative?
     
  5. SEOTesting icon
     2 likes

    Enhance search traffic through time-based SEO testing, split tests, and performance analysis. Access dashboards to track Google Search Console data, annotate algorithm updates, and optimize content with tailored reports, ensuring data-driven SEO strategies.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    Good alternative?
     
  6. Climb rankings, grow your reputation, and stand out in local search results with BrightLocal - the only all-in-one local marketing platform.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Software as a Service (SaaS)
    Good alternative?
     
  7. BacklinkUpSEO offers expert backlink and SEO services to boost your website's rankings, drive organic traffic, and enhance online visibility.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    Good alternative?
     
  8. SEO Tracer icon
     2 likes

    Boost your site's SEO with SEO Tracer! Crawl fast, find broken links, analyze meta tags, and optimize. Free, private and secure.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Mac
    Good alternative?
     
  9. SPYDERBOT icon
     2 likes

    SpyderBot is a GEO (Generative Engine Optimization) analytics platform that helps companies understand how AI tools like ChatGPT, Gemini, and other large language models represent their brand and competitors.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    Good alternative?
     
  10. GrowGanic icon
     Like

    GrowGanic is autonomous SEO automation that replaces the entire SEO stack with one system, and builds your website too.

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    Good alternative?
     
  11. Raven Tools icon
     11 likes

    Build and Manage Online Marketing with Raven's SEO Tools and Social Media Tools. Perform Keyword Research for SEO and Report on Social Media Growth all within one interface.

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Software as a Service (SaaS)
    Good alternative?
     
  12. InstaRank SEO is a lightweight, next-generation SEO audit and tracking platform designed as a fast, frictionless alternative to bulky legacy tools like Semrush and Ahrefs. Built specifically for modern digital marketers, agencies, and developers, it eliminates feature bloat and...

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Online
    Good alternative?
     
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