MetadataTouch is described as 'powerful tool to view and edit metadata in Microsoft Office documents (Word, Excel, and PowerPoint), OpenOffice.org documents, JPEG, JPEG 2000, AVI, MP4, F4V, WAVE, PNG, SVG, and XMP files' and is an app in the File Management category. There are three alternatives to MetadataTouch for Windows, Linux and Mac. The best alternative is Tag&Rename. It's not free, so if you're looking for a free alternative, you could try abcAVI Tag Editor or AVI MetaEdit.
abcAVI Tag Editor is little stand alone utility for viewing/editing tags in AVI files. In short it allows you to get information on movie from Internet Movie Database or type it by yourself and save that info inside AVI file. Supports RIFF INFO tags, MovieID tags, IDivX tags.
AVI MetaEdit lets you edit and edit the information of AVI video files (both Standard and OpenDML). The AVI files are displayed in a table whose header includes various parameters included in the metadata information.