Self-Hosted Google Tag Manager Alternatives

Google Tag Manager is not available as a self-hosted solution but there are a few alternatives for power users and business that want to host a solution on-premise. The best Self-Hosted alternative is RudderStack, which is both free and Open Source. If that doesn't suit you, our users have ranked more than 10 alternatives to Google Tag Manager and three of them are available as a self-hosted solution so hopefully you can find a suitable replacement. Other interesting Self-Hosted alternatives to Google Tag Manager are Jitsu and Piwik PRO Tag Manager.

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Alternatives list

  1. RudderStack icon

    RudderStack

     6 likes
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    As the leading open-source Customer Data Platform (CDP), RudderStack provides data pipelines that make it easy to collect data from every application, website and SaaS platform, then activate it in your warehouse and business tools.

    Cost / License

    • Freemium (Subscription)
    • Open Source

    Platforms

    • Self-Hosted
    • Software as a Service (SaaS)
    RudderStack screenshot 1
     

    • RudderStack is the most popular Self-Hosted alternative to Google Tag Manager.

    • RudderStack is the most popular Open Source alternative to Google Tag Manager.

    • RudderStack is Freemium and Open SourceGoogle Tag Manager is Freemium and Proprietary
    • RudderStack is Privacy focusedGoogle Tag Manager is not according to our users
  2. Jitsu icon

    Jitsu

     3 likes
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    Jitsu is an open-source Segment alternative. Fully-scriptable data ingestion engine for modern data teams. Set-up a real-time data pipeline in minutes, not days.

    Cost / License

    • Free Personal
    • Open Source

    Platforms

    • Self-Hosted
    • Software as a Service (SaaS)
    • Heroku
    Jitsu screenshot 1
     
  4. Piwik PRO Tag Manager icon

    Piwik PRO Tag Manager

     11 likes
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    Manage your entire marketing stack from a single panel. Save time, resources and expand your marketing capabilities with a privacy-friendly tag management system.

    Cost / License

    • Pay once
    • Proprietary

    Platforms

    • Self-Hosted
    Piwik PRO Tag Manager screenshot 1
     
3 of 3 Google Tag Manager alternatives