What Is EasyInsights?
EasyInsights is your solution to poor data signals, inaccurate attribution, and wasted ad spend.
If you're struggling to scale your ROAS in performance marketing, EasyInsights helps you fix the data foundation - so you can optimize smarter and scale faster.
Here’s how EasyInsights transforms your marketing performance:
- Improve match rates on Meta for better attribution and smarter audience building.
- Automatically upload GCLID to Google Ads to track conversions more accurately.
- Exclude low-intent audiences from your retargeting campaigns to save budget and improve efficiency.
- Send offline conversion data (like in-store sales or call center leads) back to ad platforms.
- Deduplicate conversions across Meta and Google for a clearer, more reliable performance view.
- Map WhatsApp conversions to Meta, and sync enriched leads directly to your CRM.
- Optimize product catalogues by removing out-of-stock, low-converting, and low-performing items.
- Enrich customer profiles with UTM parameters, browsing behavior, and first-party insights.
- Attribute revenue to specific pages, products, and channels to identify top drivers of ROI.
- Send personalized offers from the nearest store location to increase in-store conversions.
- Filter out high-risk RTO/cancellation orders to ensure clean conversion reporting.
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