Getty Images and Shutterstock merge to form a unified creative stock powerhouse
Getty Images and Shutterstock have merged to form Getty Images Holdings, Inc., valued at $3.7 billion. The unified company will offer an extensive content library, leveraging technologies like generative AI and 3D imagery to enhance user experience.
Brands like iStock and Unsplash will be integrated within the merged company. Getty Images has launched an AI image generator with NVIDIA Edify, while Shutterstock collaborates with OpenAI for image-generation technology.
Despite the merger, Shutterstock will maintain its separate website operations. Craig Peters, CEO of Getty Images, will lead the new company, with Shutterstock CEO Paul Hennessy joining the board.
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