TikTok test Tako, and AI-powered chatbot to help you search and discover content

TikTok, the popular short-form video app, is testing an AI chatbot called Tako to help users find videos based on their interests. The announcement was made on Twitter yesterday by TikTok, which said that Tako is an AI-powered tool designed to help with search and discovery on the platform. The chatbot is powered by a third-party chat assistant and sits above the TikTok profile icon to the right of a video.

Tako is capable of answering a wide range of queries, but it's unclear what AI model TikTok is using to power the chatbot. The company has specified that there are no current plans for Tako beyond these early tests, but they're excited to hear feedback from users.

TikTok's Tako chatbot is designed to make it easier for users to discover entertaining and inspiring content on the platform. The chatbot is a response to the growing demand for personalized recommendations on social media platforms. With Tako, users can ask for recommendations based on their interests, and the chatbot will suggest videos that match their preferences.

TikTok recently filed a trademark application for a “chatbot software” called Tako, which suggests that the company is gearing up for a wider release of the AI-powered tool. The chatbot is expected to be a game-changer for TikTok, as it will help the platform attract more users and keep them engaged for longer periods.

TikTok's Tako chatbot is just one of the many AI-powered tools that are being developed by social media platforms to enhance the user experience. With the rise of AI technology, social media platforms are increasingly using chatbots to provide personalized recommendations to their users. The success of Tako will depend on how well it can understand users' preferences and suggest videos that match their interests.