Decentralized social platform Bluesky launches alternative feeds with custom algorithms
Jack Dorsey, the co-founder of Twitter, has launched a new decentralized social platform named Bluesky, which is being hailed as a serious alternative to X and Mastodon. The platform's primary focus was to let users see content from the people they follow, but now, it's rolling out alternative feeds with custom algorithms to its users.
Bluesky's app still defaults to the chronological “following” timeline, but most custom feeds are not chronological. The idea is that users can subscribe to feeds that have algorithms tuned to showcase different kinds of posts than what they might see in Bluesky's main “What's Hot” feed. In practice, the custom feeds work a lot like Twitter lists. Similar to those, users can pin specific custom feeds, and they'll show up at the top of their timeline as different tabs to pick from.
The custom feeds are Bluesky's answer to the problem of algorithmic bias, which has been a significant issue for social media platforms in recent years. Bluesky aims to give users more control over their feeds and provide a more personalized experience. The platform's developers hope that this will encourage users to engage more with the content they see and create a more vibrant community.
Bluesky is still in its early stages, and it remains to be seen whether it will be able to compete with established social media platforms such as Twitter and Facebook. However, with Jack Dorsey's backing and the platform's innovative approach to content curation, Bluesky could be an exciting addition to the social media landscape.
