Netflix rolling out a discovery feature for TV and movies targeting children

Netflix has announced that it is rolling out a feature called the "Kids Mystery Box" that will play a random new show or movie that has been viewed before.

The feature functions similarly to the "Play Something" feature available for adult Netflix accounts. In order to use the feature for kids profiles, Netflix posted the following steps:

"Login to a kids profile.

Find the kids ‘Favorites Row’ at the top of the homepage.

Hover over the sparkly ‘mystery box’ to discover a title that is 'new for you.'"

Netflix states that the Mystery Box feature will add one new show or movie option a day. The logic for the feature aims to ensure that the content added to it is similar to what's previously been watched on the profile.

The Netflix Mystery Box feature is available for use now across Netflix accounts globally.

Further coverage: Netflix news post Engadget