My fav app store optimization tools

The right ASO tool depends on your growth stage and how central ASO is to your acquisition strategy. Which ones do you prefer?

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nathalieoazziList by nathalieoazzi, last updated 
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  1. AppTweak icon

    AppTweak

     Like

    AI-powered app keyword research, app competitor tracking, creative insights, app market intelligence, app review management, Apple Ads management & automation, ASO reporting, AI-powered agents, and AI Search Visibility for mobile apps and games.

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    AppTweak screenshot 1
    AppTweak screenshot 1
    AppTweak screenshot 2
    +1
    AppTweak screenshot 3
  2. AppFollow icon

    AppFollow

     Like

    Review management with automation rules & integrations (Slack, Zendesk, Tableau)

    Cost / License

    • Freemium
    • Proprietary

    Application type

    Platforms

    • Intercom
    • Trello
    • Slack
    • Software as a Service (SaaS)
    • Freshdesk
    • Zendesk
    AppFollow screenshot 1
    AppFollow screenshot 1
    AppFollow screenshot 2
    +3
    AppFollow screenshot 3
  3. App Radar icon

    App Radar

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    Basic ASO

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Mac
    • Windows
    • Linux
    App Radar is the fastest tool to help you grow organic app installs. With the App Radar ASO Tool Module, you can track your mobile keywords rankings for efficient App Store Optimization. • Keyword suggestions based on real app store data; • Keyword ranking overview and display of ranking change; • Compare rankings over a certain period of time; • Keyword tracking for competitors; • Daily or weekly ranking reports delivered per e-mail or Slack;
    App Radar helps you with App Store Optimization at scale. It is the first ever tool that combines App Store Optimization functionality with app publishing features. With the App Radar Publisher Module, you can manage the metadata and app store assets for your mobile game's or app's store appearance. • A smart screenshot uploader, which sorts uploaded screenshots automatically; • Version control to compare previous metadata versions; • Translation management for easier app page localization; • Meta data quick editor for fast ASO adaptions; • Built-in ASO ranking indicators for easier keyword optimization;
  4. Appbot icon

    Appbot

     Like

    Review monitoring & automation

    Cost / License

    • Paid
    • Proprietary

    Application type

    Platforms

    • Online
    • Android
    • iPhone
    • Software as a Service (SaaS)
    Appbot produces beautiful visualizations of trends in Sentiment in minutes.
    Appbot's pre-made Topics make it easy to see common themes in your customer feedback.
    Connect your favourite tools to Appbot to send app and product reviews wherever you need to.
  5. Google Play Console icon

    Google Play Console

     Like

    Native Android A/B testing & performance

    Cost / License

    • Free
    • Proprietary

    Platforms

    • iPhone
    • iPad
    • Android
    • Android Tablet
    Google Play Console screenshot 1
    Google Play Console screenshot 1
    Google Play Console screenshot 2
    +7
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  6. 42matters icon

    42matters

     Like

    App store data API for data teams & analysts

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Online
    • Android
    • iPhone
  7. ASOTools icon

    ASOTools

     Like

    ASOTools is a professional App optimization and data analysis platform, which provides accurate downloads and revenue estimates. The significant point is that ASOTools is a free product that opens to all of the users.

    Cost / License

    • Freemium
    • Proprietary

    Platforms

    • Online
    • Software as a Service (SaaS)
    Core Advantages of ASOTools
    The Highest Cost Efficiency App Analysis Platform throughout the World.
    The Highest Cost Efficiency App Analysis Platform throughout the World.
    +1
    ASOTools - #1 Free ASO and App Analysis Tools
  8. Sensor Tower icon

    Sensor Tower

     Like

    Enterprise-grade ASO tool

    Cost / License

    • Paid
    • Proprietary

    Platforms

    • Online
    Sensor Tower screenshot 1
    Sensor Tower screenshot 1
    Sensor Tower screenshot 2
    +7
    Sensor Tower screenshot 3

I believe the best ones cover the full app marketing workflow (research, execution, and measurement) not just one piece of it.

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