Varrando Player

The smallest HTML5 player, awesome in performance. Turbo charged monetization: VAST 3.0/VPAID/VMAP/Google IMA.

Freemium • Proprietary

Online
Self-Hosted

What is Varrando Player?

Demo:

Monetize your videos, customize your player and take it out for a spin on your pages: https://varrando.com/demo/

Features:

• The smallest HTML5 video player on the market (by 2-3 times). Awesome in performance. This means the fastest load time. Users do not abandon videos: more ad impressions.

• Reliable advertising engine. Error free, complete, performant IAB VAST 3.0/VPAID/VMAP implementation. Rest assured Varrando runs your ads best.

• Ad fill and revenue maximization algorithms built in. Given a list of video ad sources, it calls every ad network in parallel and optimizes revenue/fill rate: more ad impressions.

• Complete control over user ad experience: manage ad behaviour, ad timeouts, max nr of ads, filter ad types, capping, etc. Protect your brand’s audience.

• Optimizations: run pre-roll ad after content starts or request pre-roll ads and load VMAPs parallel with player loading, etc. Video will fast start if ad does not respond quickly. When the ad finally loads, it will pause content and run. Smooth user experience increased brand loyalty and more ad impressions.

• Ad scheduling across user session on the website. Every X minutes (across multiple videos) or every X videos. Effective in terms of ad completion for both short and long form content.

• Cost efficient services. Eg: the monthly cost of storing and handling 1B event metrics is: $ 6.17

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