PlanVortex

PlanVortex is a social media management platform aimed at agencies, software companies and marketing teams that handle several accounts or several clients at once. It covers the whole cycle: connecting accounts, composing and scheduling content, replying to messages, and collecting analytics — either from its own web dashboard or through a REST API that lets the same functionality be embedded into another product.

Supported networks are Facebook (pages and groups), Instagram (feed, reels and stories), X, LinkedIn (pages and profiles), TikTok (video) and WhatsApp (broadcast and messages). Platform permissions and OAuth token renewal are handled by PlanVortex, so accounts do not need to pass Meta or TikTok business verification individually.

Main features:

• Multi-network publishing of text, images, video and carousels, with each network's character limits, aspect ratios and media rules applied automatically.
• Scheduling with a calendar and queue, in the account's own timezone, and automatic retry on temporary platform errors.
• Per-network preview showing how a post will actually render before it goes out.
• Approval workflow with roles, change history and per-post comments.
• AI content generation that plans a full week from a topic: copy adapted to each network plus generated images, scheduled across sensible time slots. Runs on a monthly credit pool, or on the user's own provider key (BYOK), in which case no credits are consumed.
• Unified inbox for direct messages from every connected account.
• Analytics per account and per post: reach, engagement, clicks and trends.
• Multi-tenant structure (client, organisations, accounts) so each end client has an isolated space with its own accounts, users and permissions.
• Real-time alerts for expired connections, failed posts and incoming messages, delivered in the dashboard, by email and via webhooks.
• White-label dashboard under a custom logo, colours and domain, set up on request.

Pricing: a free plan with 3 connected accounts and no card required; Basic at €15/month and Pro at €30/month (excluding VAT); and a Custom plan where each resource is configured individually, starting around €79/month, which is the tier that unlocks API access and custom apps.

PlanVortex is often compared with Buffer, Hootsuite and Ayrshare. Buffer and Hootsuite are built around a company managing its own profiles, while PlanVortex separates clients from the ground up; Ayrshare is API-only, whereas PlanVortex includes the management dashboard alongside the API and also generates images, not just copy.