

MixModeler
MixModeler is a privacy-first Marketing Mix Modeling platform that brings enterprise-grade attribution analytics to marketing teams without requiring coding skills or expensive consultancies.
Cost / License
- Freemium (Subscription)
- Proprietary
Platforms
- Online
Features
- MultiTouch
- Measurement-Tools
Tags
- media-mix-modelling
- mta
- marketing-roi
- media-optimisation
- marketing-effectiveness
- media-mix-modeling
- marketing-mix-modeling
- marketing-mix-modelling
- marketing
- mmm
- Software as a Service
- marketing-measurement
- media-optimization
- marketing-optimisation
- marketing-tools
MixModeler News & Activities
Recent activities
- christossav added MixModeler
christossav added MixModeler as alternative to strataQED
MixModeler information
What is MixModeler?
MixModeler is a privacy-first Marketing Mix Modeling platform that brings enterprise-grade attribution analytics to marketing teams without requiring coding skills or expensive consultancies.
Built on a browser-based architecture, MixModeler processes all data locally on your device—your sensitive marketing spend and performance data never uploads to external servers, ensuring complete data sovereignty and compliance with GDPR, CCPA, and industry-specific regulations.
The platform offers both Bayesian and OLS (frequentist) modeling approaches, comprehensive variable engineering tools (adstock transformations, saturation curves, interaction terms), real-time diagnostics, and automated decomposition analysis. Unlike traditional MMM solutions that cost $50K-$300K annually, MixModeler delivers professional-grade analytics for free with paid plans starting at $149/month—accessible to teams of all sizes.
Perfect for marketing analysts, agencies, and in-house teams who need to optimize budget allocation across channels, measure true incremental ROI, and make data-driven decisions without sacrificing data privacy or breaking the budget.




