Location Media Xchange (LMX) is the supply-side platform of the Moving Walls Group, delivering advanced MediaTech solutions that empower OOH media owners to scale their operations. LMX's comprehensive platform offers a full-stack solution, including Revenue Management, Inventory Management, Programmatic DOOH Enablement, Audience Measurement & Attribution, and Dynamic Content Management, among other on-demand capabilities.
The Revenue Management tools help media owners optimize their financial performance, while Inventory Management ensures efficient use of media assets. Programmatic DOOH Enablement automates the buying and selling of digital advertising space, increasing efficiency and accuracy. Audience Measurement & Attribution provide insights into the effectiveness of ads, allowing for strategic refinements. Dynamic Content Management enables real-time updates and personalization of advertising content.
Trusted by over 500 global media owners, LMX's platform streamlines operations and drives sales growth. The platform’s diverse range of features and capabilities allows media owners to manage their operations more effectively, adapt to market changes swiftly, and achieve greater profitability. LMX stands as a leader in MediaTech, committed to enhancing the efficiency and success of its clients.