HeyAurora

HeyAurora is a secure Instagram DM management platform that lets influencers, creators, and agencies delegate inbox access to their team without sharing Instagram passwords or credentials. It connects through Meta's official API using OAuth authorization, so accounts stay protected and delegation is fully auditable. The platform works as a shared Instagram inbox where authorized team members can read, organize, and respond to DMs on behalf of the account owner. AI-powered message classification automatically sorts incoming Instagram DMs into Sales, Support, Fans, Collaborations, Press, and Spam — helping teams prioritize high-value conversations and respond faster. Personal messages remain hidden from team members, protecting private contacts. Permissions are assigned by conversation category with role-based access controls, and a complete audit trail tracks every response. Aurora supports multi-account management, conversation filtering, and team collaboration features built for high-volume Instagram inboxes. HeyAurora is designed for Instagram creators managing large DM volumes, social media agencies handling multiple client accounts, coaches and consultants selling through Instagram, and brands scaling customer support on social. Unlike automation tools like ManyChat or Chatfuel, Aurora focuses on human-in-the-loop delegation rather than chatbots — messages appear as standard Instagram DMs sent by the account owner. Developed by 42i LLC, a Meta-verified Tech Provider, HeyAurora is available as a web application, with native iOS and Android apps coming soon.