aLaunch is described as 'application launcher of the types to access from menubar'. There are more than 10 alternatives to aLaunch for a variety of platforms, including Mac, Windows, Linux, iPhone and Chrome OS. The best alternative is Alfred, which is free. Other great apps like aLaunch are ueli (Free, Open Source), Quicksilver (Free, Open Source), Fluent Search (Free) and Krunner (Free, Open Source).
Alfred is a productivity application for macOS, which boosts your efficiency with hotkeys, keywords and text expansion. Search your Mac and the web, and control your Mac using custom actions with the Powerpack.
Quicksilver is a fast and free Mac OS X productivity application that gives you the power to control your Mac quickly and elegantly. Quicksilver learns your habits, making your everyday chores simple and efficient.
LaunchBar is a smart and powerful, keyboard driven productivity utility that lets you access and control every aspect of your digital life. Whatever you want to get done on your Mac – with LaunchBar it’s only a few keystrokes away.
Search all your tools from one place. Clew is your central hub for workplace productivity. Search shouldn’t be stealing 25% of your workweek. Find files, act on them, and share blazingly fast with Clew.
Flashlight gives you control over Spotlight. There are tons of options for customization so you can do things how you want to. Flashlight is designed to make enhancing Spotlight easy and enhance it's usefulness on macOS 10.9 and up.