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Instagram updates its wordmark for the first time in 10 years

Instagram has updated its wordmark for the first time in a decade.

The new design appears cleaner and more modern, while retaining references to the original style and emphasizing simplicity.

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Modern visual content platform featuring Stories, Reels, and IGTV, with tools for live-streaming, sharing, and exploring photo and video content.

New Instagram wordmark
Adam Mosseri (head of Instagram) on Instagram • Official source

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