Meta confirms plan to launch ad-free subscriptions for Instagram and Facebook in Europe
Meta has officially confirmed its decision to introduce a subscription plan for ad-free access to Instagram and Facebook for users in the European Union, EEA, and Switzerland. This move comes a few weeks after Meta first considered the idea, amidst regulatory pressure from the EU regarding the company's ad targeting and data gathering practices.
The subscription plan is priced at €9.99 per month for web users, while iOS and Android users will have to pay €12.99 per month. Users who opt not to subscribe can still use the services for free, but will continue to see targeted ads.
Until March 1, 2024, the initial subscription will cover all linked accounts in a user’s Accounts Center. However, from March 1, 2024, an additional fee of €6 per month for web users and €8 per month for iOS and Android users will be charged for each extra account listed in a user’s Account Center.
- Social Network
- Free • Proprietary
Related news
External links
- Facebook and Instagram to Offer Subscription for No Ads in EuropeMeta • Official source
- Facebook and Instagram launch a paid ad-free subscriptionThe Verge
- Meta's ad-free Facebook and Instagram subscription launches in NovembergHacks
- Meta confirms plans to offer ad-free subscription plans for Facebook and Instagram in EuropeNeowin
- Meta to Offer Ad-Free Facebook, Instagram Subscriptions in EuropeBloomberg
- Facebook and Instagram get an official ad-free subscription9to5Google
Comments
🤣 who in their right mind will pay for Facebook. When like Pixelfed and Mastodon are free!
Sadly, many people aren't in their right minds. Conditioning (aka herd mentality, aka peer pressure, aka internet culture, aka convenience, aka plain ol' laziness, etc.) goes a long way in controlling people's actions and thoughts. It takes years, but it works.
mastodon is pretty confusing for average people