Tag Companion icon
Tag Companion icon

Tag Companion

Tag Companion is a visual tool that simplifies creating tracking with Google Tag Manager for non-technical users. It is designed to help marketers and analysts set up event tracking without needing to work directly inside complex tag configurations.

The SDK to create CSS Selctors

Cost / License

  • Freemium (Pay once or Subscription)
  • Proprietary

Platforms

  • Software as a Service (SaaS)
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Features

Suggest and vote on features
  1.  No Coding Required
  2.  Import CSV Data
  3.  Ad-free
  4.  Dark Mode
  5.  Conversion tracking
  6.  Tag Manager

Tag Companion News & Activities

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Tag Companion information

  • Developed by

    TagCompanion
  • Licensing

    Proprietary and Freemium product.
  • Pricing

    One time purchase that costs $24, and / or subscription ranging between $19 and $39 per month + free version with limited functionality.
  • Alternatives

    4 alternatives listed
  • Supported Languages

    • English

AlternativeTo Category

Network & Admin
Tag Companion was added to AlternativeTo by TagCompanion on and this page was last updated .
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What is Tag Companion?

Tag Companion is a visual tool that simplifies creating tracking with Google Tag Manager for non-technical users. It is designed to help marketers and analysts set up event tracking without needing to work directly inside complex tag configurations.

Instead of manually defining triggers, variables, and selectors, users interact with their website by selecting elements such as buttons, links, or forms. Tag Companion interprets these interactions and produces Google Tag Manager configurations that can be applied to an existing container.

This workflow reduces the technical barrier and coordination typically required to implement tracking, making it easier to keep analytics accurate as websites and landing pages change.

Tag Companion is intended for teams that rely on Google Tag Manager but want a more accessible and efficient way to create and maintain tracking without deep technical expertise.

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