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StepRight icon

StepRight

StepRight delivers qualified buyer leads at low cost with clear attribution, branded portals, and a focus on buyer agents.

The Lead Management page centralizes all captured buyer leads from QR scans and forms. Agents can view, filter, and update lead records while automatically tracking the marketing source of each lead. This ensures every interaction is logged, attributed, and ready to flow into the CRM without manual entry.

Cost / License

  • Freemium (Subscription)
  • Proprietary

Platforms

  • Online
  • Software as a Service (SaaS)
The Client Management page provides a structured view of active buyers under contract. It stores contact details, preferences, and status updates, enabling agents to track each client’s journey through the buying process. By consolidating buyer information in one location, agents can deliver more organized and consistent service.
The Match Score Breakdown shows how well a property aligns with a buyer’s stated preferences. Agents can review detailed scoring across categories such as price, location, and features, helping them prioritize properties and guide client discussions. This feature supports more informed recommendations and streamlines the decision-making process.
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The QR Code Dynamic Generator allows agents to create trackable QR codes for yard signs, flyers, and open houses. Each scan is logged as a lead and attributed to the specific campaign, providing visibility into which marketing efforts generate buyer interest. Codes can be updated without reprinting, ensuring flexibility and reducing wasted materials.
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StepRight information

  • Developed by

    Unknown

  • Licensing

    Proprietary and Freemium product.

  • Pricing

    Subscription that costs up to $79 per month + free version with limited functionality.

  • Alternatives

    0 alternatives listed

  • Supported Languages

    • English
StepRight was added to AlternativeTo by Mark Sarria on and this page was last updated .
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What is StepRight?

StepRight enables buyer agents to automatically convert offline touchpoints—such as QR code scans on signage, flyers, and open-house materials—into qualified buyer leads that seamlessly integrate with their existing CRM.

Key capabilities include:

Automatic ingestion of buyer interactions (e.g., QR scans) directly into the CRM, eliminating manual data entry.

Attribution tracking to link leads back to specific marketing assets or campaigns, enabling data-driven insights.

Branded buyer portals and customizable agent-facing interfaces for differentiation and client engagement.

StepRight addresses several persistent challenges faced by buyer agents, including:

The need for exclusive buyer-focused lead generation solutions.

A lack of clarity on which outreach methods genuinely yield qualified leads.

The inefficiency of managing manual lead capture processes.

By focusing exclusively on buyer-agent workflows and incorporating funnel visibility, lead attribution, and branding features, StepRight helps transform the buyer lead process into a measurable and repeatable engine.

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