Perform

Perform is the all-in-one fitness coaching platform built for online coaches who are tired of juggling multiple tools to run their business.

Most online fitness coaches piece together Skool for community, Trainerize for training, MyFitnessPal for nutrition, WhatsApp for messaging, and Google Sheets for everything else. Perform replaces all of it with a single purpose-built platform.

At its core, Perform is community-first — clients land in a social feed that feels like a private Instagram for their coaching group. Coaches post updates, clients share achievements, and the sense of belonging drives long-term retention.

Built on top of that community is a complete training suite: block planning for multi-week periodized programs, a video exercise library, one-click assignment to clients or groups, and intelligent workout logging with progressive overload tracking and automatic personal best detection.

Add nutrition programming (structured meal plans, IIFYM macro targets, or meal menus backed by 1M+ foods with barcode scanning), custom check-in templates, health metric tracking, course delivery, Strava integration, and 1:1 messaging — and you have everything a fitness coach needs in one place.

Perform is actively onboarding founding coaches who get extended free access, direct input on the product roadmap, and a WhatsApp line to the founder.

Stop paying for multiple subscriptions. Stop losing client context across apps. One platform to run your entire coaching business.