

MCIS
It all started in 2006 when the founders got tired of seeing sequels but at the same time understood the high risk of the movie business. After reading an article about "Reducing the risks of New Product Development"*, Nadine Escoffier and Bill McKelvey decided to...
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- Free
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Platforms
- Windows

MCIS
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What is MCIS?
It all started in 2006 when the founders got tired of seeing sequels but at the same time understood the high risk of the movie business. After reading an article about "Reducing the risks of New Product Development"*, Nadine Escoffier and Bill McKelvey decided to start their crowd-wisdom research project pertaining to the movie industry. Now, they call it "Crowd-wisdom Strategy Investigation." Crowd-wisdom is about the aggregation of information in groups, resulting in decisions that are often better than could have been made by any single member of the group. Their investigations and thousands of talented movie fans allow them to conclude that with their "Crowd-wisdom Strategy", an original movie can be made more appealing with minimum risk.