

Andru
Headless revenue intelligence platform for B2B SaaS founders — AI-powered ICP analysis, pre-meeting briefs, and messaging frameworks delivered through Slack, CLI, and Chrome extension.
Cost / License
- Freemium (Subscription)
- Proprietary
Platforms
- Online

Andru
Features
- Sales enablement
- AI-Powered
Andru information
What is Andru?
Andru is a headless revenue intelligence platform built for B2B SaaS founders at $500K-$5M ARR who need to sell but lack frameworks designed for how engineers think.
The Pure Signal ICP framework generates ideal customer profiles from first principles — analyzing a product's technical capabilities against market structures rather than relying on historical customer data contaminated by relationship noise, discount noise, and timing luck.
Intelligence is delivered through the tools founders already use — Slack commands, CLI, iMessage, Chrome extension for LinkedIn prospecting, MCP server with 15 tools for AI agents (Claude, GPT, custom agents), and REST API. No dashboard to learn.
Core capabilities include ICP analysis, target buyer personas with empathy maps per stakeholder (CFO, CTO, COO), pre-meeting intelligence briefs, stakeholder-specific messaging frameworks, a 7-stage GTM readiness diagnostic, and champion selling playbooks for enterprise buying committees.
Andru is not a CRM, not an outreach sequencer, not a call recorder. It is the strategic foundation layer — defining WHO to target and WHY so that execution tools like Clay, Gong, HubSpot, and Salesforce work more effectively.
Built by Brandon Geter — 10+ years in B2B sales leadership.