Meta announces new feature allowing Instagram users to add multiple links in their bio

Meta has announced that it is now allowing users on Instagram to add up to five links in their bio on the social media platform. This long-awaited update resolves a feature gap that has forced Instagram users to rely on third-party tools like Linktree instead.

In a short post on his Instagram broadcast channel, Mark Zuckerberg announced this new feature, saying, “You can now add up to five links in your Instagram bio. […] Probably one of the most requested features we've had.” This update has been a long time coming, and many Instagram users are excited about the new possibilities it brings.

With this change, users can now add up to five links to their Instagram bio, although there is a small caveat. Only the first link will appear directly in the bio, while the remaining links will be hidden in a pop-up context menu.

The ability to add multiple links to an Instagram bio has been a highly requested feature for years, and it's great to see that Meta has finally made it happen. This update will make it easier for businesses, influencers, and creators to share multiple links with their followers, and it will also make it easier for users to discover new content.