Topic Reviews

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I've been using Topic and I love it.

I work in a niche industry (postcard marketing) and we used to write without Topic and it was very hard to rank as the incumbents have been around since 1500.

We did no backlinking, have a poor domain authority, and followed the advice that Topic gave.

Our post has been live for just under a month and we are:

#7 on the 2nd page (growing) for the head keyword "postcard marketing"

#3 on the 1st page for target keyword "postcard marketing guide"

#3 on YouTube search for the head keyword "postcard marketing"

We've built 0 backlinks

Our website is kind of ugly, the content is kind of ugly, and we haven't reformatted it to look nice.

It's hard to find a writer that knows anything about postcard marketing, but Topic has given us such a huge leg up.

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Before Topic, we leaned heavily on traditional keyword research tools and manual research in order to create content outlines. The problem for us was that this process took hours and couldn't be easily taught to our freelance writers. After Topic, we've been able to cut our research time by more than half. Their tool is so intuitive that we can have our writers do the research themselves, and now we can spend that extra time in other important areas of our content marketing.

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Topic has been an essential tool for getting our SEO content engine ramped up. We had demo calls with several competitors and were even recommended Clearscope, but Topic felt much cleaner and easier to understand. We're glad we went with Topic as it has been easy to use and understand, and has been massively helpful for our writers. Plus, the Topic team is highly responsive and helpful. Even in the few months that we've been working with them they've added a bunch of helpful features to make our workflow easier.

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Topic is our go-to recommendation when I get asked about my favorite content marketing tools. We use it to help companies that I mentor grow their organic search traffic. It's useful for both giving old content a refresh and also for helping create new content. All of the teams we've recommended it to have had a positive experience both in the time it's saved them as well as the results they've seen.

As an added bonus, the founders are always open to advising us when we have SEO questions.

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Topic is invaluable in helping us rank for competitive industry terms. We've tested it on our content library, optimizing our top sales materials that also generate organic search traffic. We've seen a strong impact. I love how it's simple to use, easy enough for anyone to start using in a couple of minutes even if you aren't an SEO expert. It's been exciting to see the results and we're looking forward to continuing to use this product on new content.

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Essential Tool For Any Content Marketer!

If you need to create a blog outline, this tool is a must-have! Topic has saved me so many hours of manual work by automating content and keyword research.

Topic has helped me:

Write better content - I have a better understanding of the competition and the audience's goal for blog topics.

Creating Blog Outline - Instead of spending hours of manual research to create a blog outline, Topic automates the process by creating an outline to hand off to writers.

Keyword Rankings - By using Topic to optimize my blog post, I have increased my keyword ranking for the first and second page within a month of implementing their keyword suggestions.

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Before using Topic, we tried a number of different SEO tools with content optimization features, but none of them stuck because they were too hard to use or too data-heavy for our content team to integrate into their day-to-day. Our experience with Topic was/is completely different. What we like the most about Topic is that it's an SEO tool that caters to writers, making it the process of improving content easy. Their content brief is a valuable guide for us when we are put together an outline, and the grader serves as an extra check. Topic helps us feel confident in every piece of content we are publishing.

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