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While most will just use it and put up with the "you're using a trial, please buy the license."
You don't charge dirty, poor programmers $60 for a text editor. No matter how good it is, you'll just scare away the peasants to something murdering them inside such as Notepad++. Trust me, the editor is brilliant and is totally worth switching to if all you use if simple stuff. Arguably better than even Textmate, perhaps.
Try it, you might be surprised.
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